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About

Take a closer look at AI-powered ad campaigns with Demandbase. With Demandbase, you finally have an Account-Based Marketing platform built specifically for B2B—one that enables you to execute Account-Based Marketing seamlessly across your entire funnel. Create a target account list of companies interested in what you sell with signals way beyond traditional firmographic data: product usage, business fit, culture, budget, interests, investments and business relationships. Pinpoint internal stakeholders within target accounts across the Web. Drive interest with personalized messages and advertising speaking to their specific pain points and needs. Deliver a truly personalized experience for each visitor on your website—including headlines and site content, visuals, call to actions and downloadable assets. Help sales close deals with insights that personalize outreach and maximize the quality of conversations with customers.

About

Cloud Spend And Usage Intelligence You Can't Get Anywhere Else. Get detailed insights into the cloud infrastructure of 8 million companies. Focus your go-to-market strategy on the prospects with the highest revenue potential. We provide marketing and sales teams with detailed cloud product adoption, usage and spend data for over 8 million businesses around the world, and 21,000+ cloud products. Start planning your go-to-market strategy around unique attributes. Our comprehensive API enables complete control and customization. Our team of engineers will help build your data machine. An in-depth snapshot of a company’s entire cloud footprint. Available for over 8M companies around the globe. Enrich our data into your Salesforce, Marketo or Hubspot to align sales and marketing. Our web app and chrome extension provide powerful tools for prospecting and prioritizing leads.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

B2B companies, especially those focused on account-based marketing (ABM) and enterprise sales

Audience

Sales teams in need of a powerful Competitive Intelligence platform

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Not Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 4.0 / 5
ease 4.0 / 5
features 3.0 / 5
design 4.0 / 5
support 4.0 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Pros & Cons from Real Users

Pros

  • You can target specific companies (accounts) across channels, not just broad demographics making every ad dollar count. Their real-time intent data is it spots accounts actively researching your keywords right now, so you can launch campaigns at the exact moment of interest. To unified analytics it connects ad spend to pipeline revenue not just clicks, so you can prove ROI to leadership. Now It helps you stop wasting time on unqualified accounts by scoring fit and intent together to letting you focus only on accounts that are both ideal and actively buying.

Cons

  • Its AI attribution is notoriously hard to explain to your boss. It often claims credit for pipeline that Salesforce says came from other channels leading to endless internal debate. Because it bombards the same target accounts across web, email and social, prospects often get creeped out by seeing your ads following them everywhere. To strict data requirements is It only works well if your CRM data is spotless. Garbage in is equal to garbage out and cleaning your data first is a massive and unpaid project.

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Not Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Demandbase
Founded: 2006
United States
demandbase.com

Company Information

Intricately
Founded: 2014
United States
www.intricately.com

Alternatives

Alternatives

DiscoverOrg

DiscoverOrg

ZoomInfo
Metadata.io

Metadata.io

Metadata

Categories

Categories

Account Based Marketing Features

Analytics Supported
Campaign Personalization Supported
Customer Segmentation Supported
Engagement Monitoring Supported
Lead Nurturing Not Supported
Lead Scoring Not Supported
Progress Tracking Supported
Prospecting Tools Not Supported
Target Account Identification Supported

Buyer Intent Features

B2B Lead Generation Supported
Channel Attribution Supported
Competitor Analysis Supported
Content Marketing Supported
CRM Integration Supported
Customer Journey Mapping Supported
Customer Profiles Not Supported
Intent Data Supported
Lead Notifications Not Supported
Lead Scoring Not Supported

Integrations

Adobe Marketo Engage Not Supported
Causal Supported
Convert Experiences Supported
Docket Supported
Gatheround Supported
HubSpot CRM Not Supported
HubSpot Customer Platform Not Supported
HubSpot Marketing Hub Not Supported
Lift AI Supported
LinkedIn Sales Navigator Supported
Oracle Maxymiser Supported
Partnered Supported
Qualified Supported
Rainmakers Not Supported
Reachdesk Supported
Salesforce Not Supported
Salesforce Marketing Cloud Account Engagement Not Supported
Tapistro Supported

Integrations

Adobe Marketo Engage Supported
Causal Not Supported
Convert Experiences Not Supported
Docket Not Supported
Gatheround Not Supported
HubSpot CRM Supported
HubSpot Customer Platform Supported
HubSpot Marketing Hub Supported
Lift AI Not Supported
LinkedIn Sales Navigator Not Supported
Oracle Maxymiser Not Supported
Partnered Not Supported
Qualified Not Supported
Rainmakers Supported
Reachdesk Not Supported
Salesforce Supported
Salesforce Marketing Cloud Account Engagement Supported
Tapistro Not Supported
Claim Demandbase and update features and information
Claim Demandbase and update features and information
Claim Intricately and update features and information
Claim Intricately and update features and information