Sonda Radar

Sonda Radar

Sonda News
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About

The DNA of direct response has been discovered. Technology and industry experts on two continents have come together to create a system capable of monitoring national cable networks 24/7/365. Like finding a single strand of DNA, intelligent and automated technology analyzes the digital attributes of every commercial and program to find new brand-direct as well as direct spots and infomercials. Patented pattern recognition technology detects each time a spot or infomercial airs. The first ACR solution to monitor commercial grade network feeds in a DPI compliant manner. Real time data availability. Networks airings reported in both national and DPI breaks. Forget days or weeks, get airings data in minutes! (All formats including 5 and 28.5 minute). Capture of all Airings, with Live Online Playback, across 130 networks. Phone, URL, and ROS Daypart Provided for each Airing. Report which National Cable Spots run in DPI vs. National Breaks.

About

Sonda Radar is a web-based media-monitoring and press-clipping platform that tracks terms such as brands, companies, people, products, competitors, topics, and events. It monitors national, regional, and specialist press, public-sector sources, market materials, news video and audio, and public social profiles. When a term appears, users receive an alert with the source, date, headline placement, tone, and angle. Radar records mentions over time, flags spikes, and lets users review histories, compare periods, and explore related terms and sources. It also separates verifiable claims in publications and checks them against public evidence, providing a score and supporting references. Use cases include reputation and crisis response, campaign and competitor tracking, press relations, legal and compliance review, research, and executive reporting. Monitoring is configured around terms and sources relevant to each customer.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Companies and advertisers looking for a software solution to optimize their market analysis and media monitoring

Audience

Communication, press, and marketing teams, agencies, and anyone tracking a brand, competitor, person, product, topic, or event in Brazilian media.

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

No images available

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

R$29,90/month
Basic costs R$29,90/month and includes up to 3 tracked terms, 300 news items per month, and 1 user. Professional costs R$119/month; Advanced costs R$239/month; Premium costs R$599/month. Plans are billed monthly and can be canceled anytime. Premium also accepts boleto.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Supported

Training

Documentation Not Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

DRMetrix
Founded: 2012
United States
www.drmetrix.com

Company Information

Sonda News
Founded: 2026
Brazil
sonda.news/radar

Alternatives

SigmaDRM

SigmaDRM

Thu Do Multimedia

Alternatives

RadarKit

RadarKit

Radarkit
Sonda Radar

Sonda Radar

Sonda News

Categories

Media Monitoring Supported

Categories

Media Monitoring Supported

Integrations

No info available.

Integrations

No info available.
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