D&B Connect vs. GoodFit Comparison


D&B Connect Dun & Bradstreet	GoodFit	+	+
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About Realize the true potential of your first-party data. D&B Connect is a customizable, self-service master data management solution built to scale. Eliminate data silos across the organization and bring all your data together using the D&B Connect family of products. Benchmark, cleanse, and enrich your data using our database of hundreds of millions of records. The result is an interconnected, single source of truth that empowers your teams to make more confident business decisions. Drive growth and reduce risk with data you can trust. With a clean, complete data foundation, your sales and marketing teams can align territories with a full view of account relationships. Reduce internal conflict and confusion over incomplete or bad data. Strengthen segmentation and targeting. Increase personalization and the quality/quantity of marketing-sourced leads. Improve accuracy of reporting and ROI analysis.		About GoodFit is a data platform designed to power go-to-market strategies by giving commercial teams the tools and data they need to precisely identify, prioritize, and engage their ideal customers. It lets companies map markets and accounts, enrich those accounts with data points tailored to their own business, and then score or rank accounts by likelihood to buy, effectively highlighting “high-potential” prospects. GoodFit combines proprietary market data, first-party performance data, and configurable tooling so teams can run both human-led and automated GTM efforts, from identifying target accounts to launching outreach campaigns to optimizing customer acquisition cost through data-driven insights. It provides a unified view enabling revenue or marketing teams to understand their addressable market, prioritize outreach, and deliver hyper-relevant messaging at scale.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook		Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience Organizations of all sizes seeking solution to eliminate data silos, benchmark, cleanse, and enrich their data		Audience B2B sales and marketing teams searching for a tool to refine their go-to-market strategy with data-driven account targeting and prioritization
Support Phone Support 24/7 Live Support Online		Support Phone Support 24/7 Live Support Online
API Offers API		API Offers API
Screenshots and Videos View more images or videos		Screenshots and Videos View more images or videos
Pricing No information available. Free Version Free Trial		Pricing No information available. Free Version Free Trial
Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 5.0 / 5 design 4.5 / 5 support 4.0 / 5 Read all reviews		Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Training Documentation Webinars Live Online In Person		Training Documentation Webinars Live Online In Person
Company Information Dun & Bradstreet Founded: 1841 United States www.dnb.com/products/master-data/dnb-connect.html		Company Information GoodFit Founded: 2020 United Kingdom www.goodfit.io
Alternatives OMI		Alternatives DiscoverOrg ZoomInfo
ZoomInfo Operations ZoomInfo		LeadSift
Plauti		LeadCandy Hachi Labs
Data Ladder		Mattermark
Demandbase View All		HG Insights View All
Categories Data as a Service (DaaS) Data Cleansing Data Deduplication Data Enrichment Data Governance Data Management Data Quality Identity Resolution Lead Intelligence Lead-to-Account Matching and Routing Marketing Account Intelligence Master Data Management Sales Intelligence Website Visitor Identification		Categories Data Enrichment Sales Intelligence

Integrations 3rdRisk Captain Compliance ClickUp Google Sheets Intapp DealCloud Intapp Intake Intercom LinkedIn Microsoft Excel Miro Nav Octane11 OneTrust Third-Party Management Paddle RegTechONE Scalestack Slack Snowflake Zoom ZoomInfo Show More Integrations View All 11 Integrations		Integrations 3rdRisk Captain Compliance ClickUp Google Sheets Intapp DealCloud Intapp Intake Intercom LinkedIn Microsoft Excel Miro Nav Octane11 OneTrust Third-Party Management Paddle RegTechONE Scalestack Slack Snowflake Zoom ZoomInfo Show More Integrations View All 19 Integrations
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