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About

Buying software is broken. Buyers want to evaluate and decide quickly, getting results. But traditional selling frustrates buyers, leaving revenue teams guessing how to increase deal size, win more, and shorten sales cycles. Consensus fixes that. Our Product Experience Platform empowers revenue teams to transform buying journeys into easy, interactive product experiences. Revenue teams meet buyers where they are with the right product experiences to satisfy each buyer’s need to understand value on their timeline. Our platform includes: - On-Demand Video Demos: Watch product experts - Interactive Product Tours: Try core features - Automated Product Simulations: Explore deep functionality All while sharing buyer intent data to align buyers and accelerate decisions. The result? 30% faster sales cycles, 2X faster close rates, and 1.5X larger deals.

About

Accelerate B2B buyer journeys with intelligent, omnichannel content experiences that engage buyers, elevate marketing and enable sales. From creation and management to performance and insights, traditional marketing approaches routinely fail to deliver the results brands need or the experiences buyers want. These challenges have only gotten worse as the pandemic drove B2B buyers and customers to rapidly increase their content consumption and adopt more consumer-style behaviors at work. Get the most out of every (expensive) click by giving your audience everything they need in real-time. Focus your sales and marketing efforts where your audience is spending the most time. Reduce friction by building real-time content journeys using AI and eliminating hard gating. Create micro-personalized content journeys for your audience in real time based on their content consumption history.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Revenue executives at enterprise SaaS companies based in the U.S. and EMEA, currently seeking to scale their teams' ability to engage buyers and accelerate purchasing decisions. These executives normally serve as VPs or Heads of Sales, Presales, Marketing, and Customer Success.

Audience

Businesses searching for a solution to accelerate B2B buyer journeys with intelligent, omnichannel content experiences

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

Pricing is based on users, not usage, meaning you can create and send as many demos as you please!
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 4.9 / 5
ease 4.7 / 5
features 4.8 / 5
design 4.5 / 5
support 4.8 / 5

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • As a former BDR and now a Customer Success Manager, I’ve seen the value of Consensus across the full customer journey. When I was in sales, it helped us qualify leads faster and gave prospects a chance to explore the product on their own terms—making meetings more productive. Now in CS, I’ve seen how it supports onboarding and education by giving customers easy access to consistent, on-demand content. The analytics are incredibly helpful too—we can track engagement and tailor our approach based on what’s resonating.
  • Easy to use and moves deal across the sales cycle faster. This is exactly why my sales department decided to make the switch.
  • Consensus makes it much easier to qualify prospects by automating discovery and product demos. It helps speed up sales cycles, better engage buyers, and prioritize qualified leads. The interface is intuitive, customer support is excellent, and it integrates easily with other CRM tools.
  • Consensus is easy to use - both for our end users and prospects receiving demoboards. Account Executives are able to qualify and disqualify faster, prospects are able to receive tailored information and content, then easily share internally.
  • Its very easy to create micro demos to send out to prospects, the support with Consensus is great also.

Cons

  • There’s a bit of a learning curve when setting up your first demos, especially if you're trying to get the flow just right. But once it’s live, the impact is worth it. Some advanced customization could be a bit more flexible, but the support team is excellent and quick to help.
  • UX/UI is improving little by little and I only expect it to get better.
  • Nothing to say, my experience with the tool is great.
  • Minimal - the only ask has been to leverage virtual backgrounds on personal intro videos. However, this is already a feature request and has been upvoted.
  • I'll be completely honest, there is not really much I don't like about Consensus.

Pros & Cons from Real Users

Pros

  • PathFactory provides extraordinary insight into user engagement with your content. By watching how people visit and revisit specific items in a track, what they share, and how long they spend reading and watching things, we get smarter and smarter about what kinds of content works best for different personas at different stages of the buyer's journey. The product is very easy to use, and asset governance is a breeze, since you can update a report in the content library and it automatically updates it in every track you used it in. The company's focus on customer satisfaction has saved the day in multiple situations at different companies where we have used PathFactory.

Cons

  • Can't think of anything really. It did what we asked it to do, and then some.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Consensus
Founded: 2013
United States
goconsensus.com

Company Information

PathFactory
Founded: 2012
Canada
www.PathFactory.com

Alternatives

Alternatives

Uberflip

Uberflip

PathFactory
Visionayr

Visionayr

Selling Simplified
Walnut

Walnut

Walnut.io

Categories

Categories

Sales Enablement Features

Collaboration
Contact Management
Content Management
Document Management
Goals / Quota Management
Lead Management
Meeting Management
Performance Management
Presentation Management
Proposal Management
Territory Management
Training Management

Account Based Marketing Features

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Content Marketing Features

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

Customer Data Platforms (CDP) Features

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Lead Generation Features

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Integrations

Adobe Marketo Engage
6sense
Adobe Real-Time CDP
Allego
Aprimo
G2
GaiaNet
Google Chrome
Highspot
Homerun
HubSpot Customer Platform
Microsoft Outlook
Outreach
Outreach Commit
Salesforce
Salesloft
Slack
Terminus
Userled
Zapier

Integrations

Adobe Marketo Engage
6sense
Adobe Real-Time CDP
Allego
Aprimo
G2
GaiaNet
Google Chrome
Highspot
Homerun
HubSpot Customer Platform
Microsoft Outlook
Outreach
Outreach Commit
Salesforce
Salesloft
Slack
Terminus
Userled
Zapier
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