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About

Buying software is broken. Buyers want to evaluate and decide quickly, getting results. But traditional selling frustrates buyers, leaving revenue teams guessing how to increase deal size, win more, and shorten sales cycles. Consensus fixes that. Our Product Experience Platform empowers revenue teams to transform buying journeys into easy, interactive product experiences. Revenue teams meet buyers where they are with the right product experiences to satisfy each buyer’s need to understand value on their timeline. Our platform includes: - On-Demand Video Demos: Watch product experts - Interactive Product Tours: Try core features - Automated Product Simulations: Explore deep functionality All while sharing buyer intent data to align buyers and accelerate decisions. The result? 30% faster sales cycles, 2X faster close rates, and 1.5X larger deals.

About

Accelerate B2B buyer journeys with intelligent, omnichannel content experiences that engage buyers, elevate marketing and enable sales. From creation and management to performance and insights, traditional marketing approaches routinely fail to deliver the results brands need or the experiences buyers want. These challenges have only gotten worse as the pandemic drove B2B buyers and customers to rapidly increase their content consumption and adopt more consumer-style behaviors at work. Get the most out of every (expensive) click by giving your audience everything they need in real-time. Focus your sales and marketing efforts where your audience is spending the most time. Reduce friction by building real-time content journeys using AI and eliminating hard gating. Create micro-personalized content journeys for your audience in real time based on their content consumption history.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Revenue executives at enterprise SaaS companies based in the U.S. and EMEA, currently seeking to scale their teams' ability to engage buyers and accelerate purchasing decisions. These executives normally serve as VPs or Heads of Sales, Presales, Marketing, and Customer Success.

Audience

Businesses searching for a solution to accelerate B2B buyer journeys with intelligent, omnichannel content experiences

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

Pricing is based on users, not usage, meaning you can create and send as many demos as you please!
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 4.9 / 5
ease 4.7 / 5
features 4.8 / 5
design 4.5 / 5
support 4.8 / 5

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • As a former BDR and now a Customer Success Manager, I’ve seen the value of Consensus across the full customer journey. When I was in sales, it helped us qualify leads faster and gave prospects a chance to explore the product on their own terms—making meetings more productive. Now in CS, I’ve seen how it supports onboarding and education by giving customers easy access to consistent, on-demand content. The analytics are incredibly helpful too—we can track engagement and tailor our approach based on what’s resonating.
  • Easy to use and moves deal across the sales cycle faster. This is exactly why my sales department decided to make the switch.
  • Consensus makes it much easier to qualify prospects by automating discovery and product demos. It helps speed up sales cycles, better engage buyers, and prioritize qualified leads. The interface is intuitive, customer support is excellent, and it integrates easily with other CRM tools.
  • Consensus is easy to use - both for our end users and prospects receiving demoboards. Account Executives are able to qualify and disqualify faster, prospects are able to receive tailored information and content, then easily share internally.
  • Its very easy to create micro demos to send out to prospects, the support with Consensus is great also.

Cons

  • There’s a bit of a learning curve when setting up your first demos, especially if you're trying to get the flow just right. But once it’s live, the impact is worth it. Some advanced customization could be a bit more flexible, but the support team is excellent and quick to help.
  • UX/UI is improving little by little and I only expect it to get better.
  • Nothing to say, my experience with the tool is great.
  • Minimal - the only ask has been to leverage virtual backgrounds on personal intro videos. However, this is already a feature request and has been upvoted.
  • I'll be completely honest, there is not really much I don't like about Consensus.

Pros & Cons from Real Users

Pros

  • PathFactory provides extraordinary insight into user engagement with your content. By watching how people visit and revisit specific items in a track, what they share, and how long they spend reading and watching things, we get smarter and smarter about what kinds of content works best for different personas at different stages of the buyer's journey. The product is very easy to use, and asset governance is a breeze, since you can update a report in the content library and it automatically updates it in every track you used it in. The company's focus on customer satisfaction has saved the day in multiple situations at different companies where we have used PathFactory.

Cons

  • Can't think of anything really. It did what we asked it to do, and then some.

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Company Information

Consensus
Founded: 2013
United States
goconsensus.com

Company Information

PathFactory
Founded: 2012
Canada
www.PathFactory.com

Alternatives

Alternatives

Uberflip

Uberflip

PathFactory
Visionayr

Visionayr

Selling Simplified

Categories

Content Experience Supported
Demo Automation Supported
Interactive Video Supported
Presales Supported
Sales Enablement Supported
Video Email Supported

Categories

Sales Enablement Features

Collaboration Supported
Contact Management Not Supported
Content Management Supported
Document Management Supported
Goals / Quota Management Not Supported
Lead Management Supported
Meeting Management Not Supported
Performance Management Supported
Presentation Management Supported
Proposal Management Not Supported
Territory Management Not Supported
Training Management Supported

Account Based Marketing Features

Analytics Supported
Campaign Personalization Supported
Customer Segmentation Supported
Engagement Monitoring Supported
Lead Nurturing Supported
Lead Scoring Supported
Progress Tracking Supported
Prospecting Tools Not Supported
Target Account Identification Not Supported

Content Marketing Features

Audience Targeting Supported
Brand Management Supported
Campaign Management Not Supported
Categorization / Grouping Supported
Conversion Tracking Supported
Distribution Management Supported
Editorial Calendar Not Supported
Multi-Channel Publishing Supported
Publish Scheduling Not Supported
SEO Management Not Supported
Social Media Management Not Supported
Video Management Not Supported

Customer Data Platforms (CDP) Features

Behavioral Analytics Supported
Campaign Management Not Supported
Customer Profiles Not Supported
Customer Segmentation Supported
Data Integration Supported
Data Matching Not Supported
GDPR Compliance Supported
Personalization Supported
Predictive Modeling Not Supported

Lead Generation Features

Contact Discovery Supported
Contact Import/Export Not Supported
Lead Capture Supported
Lead Database Integration Not Supported
Lead Nurturing Supported
Lead Scoring Supported
Lead Segmentation Not Supported
Pipeline Management Not Supported
Prospecting Tools Not Supported
Visitor Identification Supported

Integrations

Adobe Marketo Engage Supported
6sense Not Supported
Allego Not Supported
Aprimo Not Supported
Eloqua Supported
GaiaNet Supported
Gmail Supported
Google Chrome Supported
Highspot Supported
Homerun Supported
HubSpot CRM Supported
Microsoft Outlook Supported
Outreach Commit Supported
Salesforce Supported
Salesforce Marketing Cloud Account Engagement Supported
Salesloft Supported
Slack Supported
Terminus Not Supported
Vidyard Not Supported
Zapier Supported

Integrations

Adobe Marketo Engage Supported
6sense Supported
Allego Supported
Aprimo Supported
Eloqua Not Supported
GaiaNet Not Supported
Gmail Not Supported
Google Chrome Not Supported
Highspot Not Supported
Homerun Not Supported
HubSpot CRM Not Supported
Microsoft Outlook Not Supported
Outreach Commit Not Supported
Salesforce Not Supported
Salesforce Marketing Cloud Account Engagement Not Supported
Salesloft Not Supported
Slack Not Supported
Terminus Supported
Vidyard Supported
Zapier Not Supported
Claim Consensus and update features and information
Claim Consensus and update features and information
Claim PathFactory and update features and information
Claim PathFactory and update features and information