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About

CallTrackingMetrics is the only SaaS platform that uses call tracking and conversion intelligence to inform contact center automation—resulting in a more personalized customer experience. Discover which marketing campaigns are generating leads and conversions, and use that data to automate call flows and power your contact center. Unify communications across your entire organization with our phone, text, online form, and live chat tools. More than 100,000 users around the globe trust CallTrackingMetrics to manage communications for their marketing, sales, and service teams. Call tracking features include reliable dynamic number insertion (DNI) for session-level attribution, local, toll-free, and vanity tracking numbers, and omnichannel attribution across calls, texts, form fills, and chats. Key contact center features include a browser-based softphone, smart routing options, SMS campaigns, automated call scoring, and smart dialer functionality.

About

Automatically tie revenue back to your campaigns and channels via marketing attribution. Spend less time juggling reports, and more time optimising your outputs and your budget. Make data-driven decisions by integrating your website, your CRM and your marketing apps to view the data you need, where you need it most. Track calls, forms, live chat and touchpoints. Track every click, call and conversation-driven to your website automatically through our forms, live chat and call tracking integrations. Link your marketing touchpoints to clicks, leads and sales to prove what does and doesn't work. Gain clarity on how high-quality leads behave to help optimize campaigns based on value-driven metrics. Your data’s out there, it’s just disconnected. And it leaves you unable to understand which channels are driving new leads or identify which leads go on to become sales. Ruler's marketing attribution software allows you to connect the data from your leads to your CRM and analytics tools.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Mid-market B2B and B2C brands, plus agencies, consultancies, and performance marketers (lead resellers) serving industries relying on critical communication channels such as addiction treatment, law, healthcare, home services, multi-location franchises and enterprise-level call centers.

Audience

Marketing agencies and companies looking for a marketing focused solution for their market operations

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$79 per month
Free Version
Free Trial

Pricing

$79 per month
Free Version
Free Trial

Reviews/Ratings

Overall 4.8 / 5
ease 4.8 / 5
features 4.8 / 5
design 4.4 / 5
support 4.8 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

CallTrackingMetrics
Founded: 2012
United States
www.calltrackingmetrics.com

Company Information

Ruler Analytics
Founded: 2016
United Kingdom
www.ruleranalytics.com

Alternatives

Alternatives

Categories

Categories

Call Tracking Features

Call Log
Call Recording
Call Routing
Caller Identification
Campaign Management
Conversion Tracking
CRM
IVR / Voice Recognition
Keyword Tracking

Call Center Features

Blended Call Center
Call Logging
Call Recording
Call Scripting
Campaign Management
Database
Escalation Management
Inbound Call Center
IVR / Voice Recognition
Manual Dialer
Outbound Call Center
Predictive Dialer
Progressive Dialer
Queue Management
Real-time Chat
Reporting/Analytics

Call Recording Features

Archiving
Call Sharing
Distributed Call Recording
Event Triggered Recording
File Transfer
Instant Retrieval
On-Demand Recording
Recording Bookmarking
Scheduled Recording
Screen Activity Recording
Video Call Recording

Conversation Intelligence Features

Account Health Alerts
AI Insights
Call Analytics
Call Recording
Call Recording Cloud Storage
Call Snippets
Call Transcription
Call/Meeting Sharing
Sales Coaching
Topic Tags
Topic-Based Analytics
Video Conferencing Analytics
Win/Loss Analysis

IVR Features

Call Center
Call Logging
Call Recording
Call Routing
Multiple Scripts
Phone Key Input
Survey Management
Text to Speech
Voice Customization
Voice Mail

Marketing Attribution Features

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Softphone Features

Audio / Video Conferencing
Call Logging
Call Recording
Call Transfer
Caller Identification
Chat / Messaging
Contact Management
Fax Management

Speech Analytics Features

Automatic Transcription
Call Center Management
Call Recording
Customer Experience Management
Data Security
Natural Language Processing
Predictive Analytics
Self-Service Search
Sentiment Analysis
Surveys & Feedback

Call Tracking Features

Call Log
Call Recording
Call Routing
Caller Identification
Campaign Management
Conversion Tracking
CRM
IVR / Voice Recognition
Keyword Tracking

Web Analytics Features

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Integrations

Easyflow
Google Analytics
Nekton.ai
Stackreaction
Zapier
CA Flowdock
Constant Contact Lead Gen & CRM
Drift
Facebook
Google Ads
Mailchimp
Pipedrive
Salesforce
SendGrid
Shopify
Slack
Snapchat
Stripe
Unbounce
Wufoo

Integrations

Easyflow
Google Analytics
Nekton.ai
Stackreaction
Zapier
CA Flowdock
Constant Contact Lead Gen & CRM
Drift
Facebook
Google Ads
Mailchimp
Pipedrive
Salesforce
SendGrid
Shopify
Slack
Snapchat
Stripe
Unbounce
Wufoo
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