CPV Lab Pro vs. Refersion Comparison


CPV Lab Pro	Refersion Refersion by Pantastic	+	+
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About Track, Test and Optimize all your marketing with One tool: CPV Lab. CPV Lab is an ad tracking software that helps affiliate marketers and media buyers to keep track of their marketing performance across multiple channels. It is integrated with Google Ads, Facebook Ads, TikTok Ads, Microsoft Ads, CJ, Clickbank via API. Also, it has S2S integrations with more than 200 affiliate networks and traffic sources, including Taboola, PropellerAds, MaxWeb, Mgid, etc With an affiliate link tracker like CPV Lab you can easily: - get all your data about your campaigns in one dashboard - split test your offers and landing pages - multivariate testing of your landing pages with MV Lab - get information about cost and conversions in one place - cookieless tracking with direct tracking - Optimize your campaigns and increase ROI with the power of data analytics - fraud detection with Bot and Proxy filtering - available both as self-hosted or cloud based tracker (CPV One)	About Refersion is a leading affiliate marketing platform that helps brands manage, track, and grow their affiliate, influencer, and ambassador programs. Refersion offers simple campaign management, multiple payment and commission options, reliable first-party tracking, and integrates with all the top ecommerce platforms (like Shopify, BigCommerce, WooCommerce, and more). More than 60,000 ecommerce brands–including Amika, Osea, ColourPop, Skinny Mixes, and Recess–trust us to scale their programs, expand their affiliate networks, and earn more affiliate-driven revenue. In the ever-evolving digital landscape, reliable tracking is paramount. Refersion's first-party tracking technology delivers precise and transparent monitoring of affiliate performance. With a comprehensive merchant dashboard, you can track program activity including clicks, conversions, and sales, ensuring accurate commission payments and providing valuable insights into your program's effectiveness.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Affiliate Media buyers and Performance Marketers	Audience Ecommerce businesses who want to grow their affiliate, influencer, and ambassador programs
Support Phone Support Not Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Supported	API Offers API Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $47 per month Monthly plans start at $47/mo. Yearly plans are available, with a big discount (pay only 10 months out of 12). Also, there is a lifetime plan available. Free Version Not Supported Free Trial Supported	Pricing $119.00/mo Professional: $119/month OR $99/mo if paid annually Business: $299/mo OR $249/mo if paid annually Enterprise: Contact us Free Version Not Supported Free Trial Supported
Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 5.0 / 5 design 5.0 / 5 support 5.0 / 5 Read all reviews	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Pros & Cons from Real Users Pros I've started using the CPV One in Beta and it is a great tracker. I highly recommend it due to its exceptional accuracy in tracking, responsive and helpful support team, and their assistance in setting up a complex funnel. I like that I can track all my campaigns in one place, the bot filtering and the support are great. I use a lot the multivariate testing tool, MV Lab. It helps me test my landing pages much faster. It is great. As the new GA4 is quite difficult to use and I like to easily access my data, I use CPV Lab daily to see how my campaigns are doing, how many conversions I get, the costs, engagement, etc, and to understand where to optimize. Cons Some screens are very complex and I had to ask support how to correctly use them. But once I got the hack on them, things are clear. No cons. It's a tool that it does what it says: tracking ads across multiple channels!
Training Documentation Supported Webinars Supported Live Online Not Supported In Person Not Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported
Company Information CPV Lab Pro Founded: 2018 Romania cpvlab.pro/	Company Information Refersion by Pantastic United States www.refersion.com
Alternatives wecantrack	Alternatives Superfiliate
Trackier CloudStuff Technology Pvt Ltd	Referral Factory
CAKE	Tapfiliate
AdsBridge AdsBridge Global	Tracknow
Skro View All	Trackdesk View All
Categories AB Testing Supported Affiliate Supported Campaign Management Supported Marketing Analytics Supported Marketing Attribution Supported Performance Marketing Supported	Categories Affiliate Supported Performance Marketing Supported Referral Supported
Affiliate Features Affiliate Management Not Supported Affiliate Tracking Supported Banner Management Not Supported Commission Management Supported Contest Management Not Supported Coupon Management Supported Email / Newsletter Communication Not Supported Fraud Detection Supported Multi Level Marketing (MLM) Not Supported Multi-Language Not Supported Social Sharing Not Supported Show More Features AB Testing Features Audience Targeting Not Supported Campaign Segmentation Supported Funnel Analysis Supported Heatmaps Supported Landing Pages / Web Forms Supported Multivariate Testing Supported Split Testing Supported Statistical Relevance Analysis Supported Surveys Supported Test Scheduling Not Supported Visual Editor Not Supported Campaign Management Features Channel Management Supported Contact Database Not Supported Email Marketing Not Supported Event Triggered Actions Supported Lead Management Supported Multi-Campaign Supported Marketing Analytics Features A/B Testing Supported Campaign Management Not Supported Channel Attribution Supported Customer Journey Mapping Supported Dashboard Supported Performance Metrics Supported Predictive Analytics Not Supported ROI Tracking Supported Social Media Metrics Supported Website Analytics Not Supported Marketing Attribution Features Attribution Modeling Supported Audience Segmentation Not Supported Conversion Tracking Supported Cross-Channel Attribution Supported Customer Journey Mapping Not Supported Multi-Touch Attribution Not Supported Predictive Analytics Not Supported ROI Tracking Supported	Affiliate Features Affiliate Management Supported Affiliate Tracking Supported Banner Management Supported Commission Management Supported Contest Management Supported Coupon Management Supported Email / Newsletter Communication Supported Fraud Detection Supported Multi Level Marketing (MLM) Not Supported Multi-Language Supported Social Sharing Supported Show More Features Referral Features Affiliate Marketing Supported Campaign Management Supported Contact Management Supported Employee Referral Management Supported Feedback Management Not Supported Lead Engagement Supported Loyalty Program Supported Referral Tracking Supported Rewards Management Supported
Integrations Shopify Supported Advertise.com Supported AnyTrack Not Supported Bold Commerce Not Supported Everflow Supported Exercise.com Not Supported Facebook Ads Supported Instagram Ads Supported Klaviyo Not Supported Outbrain Supported PropellerAds Supported Recharge Not Supported Shopify Plus Not Supported Shoplazza Not Supported Trackonomics Not Supported Truto Not Supported Wufoo Not Supported Yotpo Not Supported Zapier Not Supported Zipify Not Supported Show More Integrations View All 21 Integrations	Integrations Shopify Supported Advertise.com Not Supported AnyTrack Supported Bold Commerce Supported Everflow Not Supported Exercise.com Supported Facebook Ads Not Supported Instagram Ads Not Supported Klaviyo Supported Outbrain Not Supported PropellerAds Not Supported Recharge Supported Shopify Plus Supported Shoplazza Supported Trackonomics Supported Truto Supported Wufoo Supported Yotpo Supported Zapier Supported Zipify Supported Show More Integrations View All 36 Integrations
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