BuzzSumo vs. Onclusive Comparison


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About Use our content insights to generate ideas, create high-performing content, monitor your performance and identify influencers. Millions of marketers rely on BuzzSumo to reveal the truth about what content works and what sinks without a trace. Hundreds of teams use BuzzSumo every day as part of their workflow. Find out how they increase productivity and content success. Discover the words and phrases your audience are searching for. Understand the popularity of keywords to identify topics with high demand. Inform your PPC strategy with cost-based data. See search volume over time to discover if your keywords are affected by seasonality or trends. Combine keywords with BuzzSumo’s content, questions and influencer data to create comprehensive content. BuzzSumo is a factory of ideas – so you’ll never struggle for content topics again. Related topics alongside real content examples kickstart your research.	About Onclusive is the data science company for marketing and communications. We use artificial intelligence to reveal which strategies drive actual business outcomes, and leverage advanced marketing technologies to deliver a brand’s most valuable content to its intended audience, at scale. The result is thousands of high-performance campaigns around the world. Onclusive helps you get smarter. We empower you; to increase performance, to demonstrate value. We make communications the hero by combining reach and frequency with credibility. Onclusive answers the key questions. What is the story? Where should you tell it and with whom? What is the impact? And, are you moving in the right direction?
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Companies of all sizes in need of an advanced Content Management platform	Audience Businesses of all sizes Marketing Analytics platform
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $79 per month Free Version Not Supported Free Trial Supported	Pricing No information available. Free Version Not Supported Free Trial Supported
Reviews/Ratings Overall 4.7 / 5 ease 4.7 / 5 features 4.7 / 5 design 5.0 / 5 support 4.7 / 5 Read all reviews	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Pros & Cons from Real Users Pros Using BuzzSumo to employ digital marketing allows us to establish contact with influencers to offer them a contract or sponsorship in exchange for promoting our company or products on their social networks. BuzzSumo offers to analyze our needs and requirements with the performance of influencers to approach those who are similar or better fit with our brand. The platform can be integrated with Google Ads Manager and Google Analytics, to provide us with analytical reports to better understand customers and to provide administration and advertising management tools, respectively. BuzzSumo is great tool to set strategy and follow the trend for contents. It works with mainly three features which all the needs of content marketing. Content Discovery and Content Research and monitoring. It help monitoring the contents and provides hot questions and keywords related to the website niche. BuzzSumo provides a great content strategy. It helps you generate more traffic to your campaign. It gives very powerful content insights and behavior data. Customer service is also excellent. Cons The application does not allow editing or deleting comments made on the contributor portal once they have been published. We have associated almost all social networks with the BuzzSumo application, but they should include in the updates the option to integrate TikTok as it is a very favorable and beneficial platform for advertising. It would be highly beneficial if BuzzSumo offered the option to analyze in real time the performance of the influencers and after the end of the campaign, to provide us with a report that will help us to better choose the influencers that will help us in the growth of our business. BuzzSumo is unique tool which provide very insightful information of topics and keywords of your niche. After the implementation of my business, I'm totally loving the way it delivers the best marketing platform.
Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Supported
Company Information BuzzSumo Founded: 2014 United Kingdom buzzsumo.com	Company Information Onclusive Founded: 2012 United States onclusive.com
Alternatives Afluencer	Alternatives Agility PR Solutions
UpContent	CisionOne Cision
Upfluence	Brandwatch
Keyhole	Meltwater Meltwater Group
Tomoson View All	Mynewsdesk View All
Categories Blogger Outreach Supported Brand Monitoring Supported Content Curation Supported Content Marketing Supported Influencer Marketing Supported SEO Supported Social Listening Supported Social Media Analytics Tools Supported Social Media Marketing Supported Social Media Monitoring Supported	Categories Content Marketing Supported Influencer Marketing Supported Marketing Analytics Supported Media Monitoring Supported Online Newsroom Supported PR Analytics Supported Public Relations Supported Social Listening Supported Social Media Analytics Tools Supported Social Media Monitoring Supported
Content Marketing Features Audience Targeting Supported Brand Management Supported Campaign Management Not Supported Categorization / Grouping Supported Conversion Tracking Supported Distribution Management Supported Editorial Calendar Not Supported Multi-Channel Publishing Not Supported Publish Scheduling Not Supported SEO Management Not Supported Social Media Management Supported Video Management Not Supported Influencer Marketing Features Campaign Management Not Supported CRM Not Supported Faceted Search / Filtering Supported Influencer Discovery Supported Payment Tracking Not Supported ROI Tracking Not Supported Social Media Monitoring Supported Social Media Analytics Tools Features Campaign Analytics Supported Competitor Monitoring Supported Customizable Reports Supported Engagement Tracking Supported Influencer Tracking Supported Multi-Channel Data Collection Supported Social Media Monitoring Features Audience Segmentation Supported Competitive Analysis Supported Configurable Alerts Supported Customer Engagement Supported Dashboard Supported Impact Scoring Supported Influencer Tracking Supported Reputation Management Supported Sentiment Analysis Not Supported Trend Tracking Supported Show More Features SEO Features A/B Testing Not Supported Artificial Intelligence (AI) Not Supported Auditing Supported Competitor Analysis Supported Content Management Supported Dashboard Supported Google Analytics Integration Not Supported Keyword Research Tools Supported Keyword Tracking Supported Link Management Not Supported Localization Not Supported Mobile Search Tracking Not Supported Rank Tracking Not Supported Revenue Management Not Supported User Management Not Supported Social Media Marketing Features Analytics Supported Automated Publishing Not Supported Contact Management Supported Content Management Supported Conversion Tracking Not Supported Customer Targeting Not Supported Keyword Filtering Supported Multi-Account Management Not Supported Post Scheduling Not Supported	Content Marketing Features Audience Targeting Supported Brand Management Supported Campaign Management Supported Categorization / Grouping Not Supported Conversion Tracking Supported Distribution Management Supported Editorial Calendar Not Supported Multi-Channel Publishing Not Supported Publish Scheduling Not Supported SEO Management Not Supported Social Media Management Not Supported Video Management Not Supported Social Media Monitoring Features Audience Segmentation Not Supported Competitive Analysis Not Supported Configurable Alerts Supported Customer Engagement Not Supported Dashboard Supported Impact Scoring Supported Influencer Tracking Supported Reputation Management Not Supported Sentiment Analysis Supported Trend Tracking Not Supported Show More Features Marketing Analytics Features A/B Testing Not Supported Campaign Management Supported Channel Attribution Supported Customer Journey Mapping Not Supported Dashboard Supported Performance Metrics Supported Predictive Analytics Not Supported ROI Tracking Supported Social Media Metrics Supported Website Analytics Supported Public Relations Features Article Author Database Supported Auto-Update Media Lists Supported Campaign Management Supported Clippings Management Supported Communications Calendar Not Supported Contact Management Supported Digital Asset Management Not Supported Direct Mail Management Not Supported Email Distribution Not Supported Press Monitoring Supported Press Release Builder Not Supported
Integrations Adobe Analytics Not Supported Adverity Supported Google Analytics Not Supported Majestic Supported View All 2 Integrations	Integrations Adobe Analytics Supported Adverity Not Supported Google Analytics Supported Majestic Not Supported View All 2 Integrations
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