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About

Buffer is a suite of products to help you build your brand and connect with your customers online. Buffer is a suite of social media products made for modern, online brands, providing them with the tools they need for visual marketing, audience engagement, and analytics. Buffer's products help brands and individuals stand out online and drive meaningful engagement and measurable results for their business. The suite of publishing, engagement, and analytics tools helps more than 75,000 brands build remarkable online profiles.

About

Our platform lets the world's top brands gather, sift and use the best social media content shared by customers in their advertising. Combine consumer UGC, influencer and brand creativity. Gather directly or via all the major social channels. Incentivize consumer engagement with prizes or vouchers. Moderate live or use our unique TreasureHunter™ technology. This selects exactly the user content you need based on 6 criteria. Advanced machine learning sifts based on logos & image content. To use consumer creativity in your ads you need permission. Our powerful rights management solutions make this easy. In just one click, send and track GDPR-compliant requests. From start to finish we'll help you make your UGC campaign really perform - by phone, email, and live chat. Our GDPR-ready platform is trusted and served over HTTPS and participant data is protected with military-grade encryption. You can be confident our cloud infrastructure will grow to meet your campaign's needs.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Supported
iPad Supported
Android Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Organizations of all types

Audience

Brands searching for a free social media measurement and analysis solution to create content strategies

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Supported
Online Not Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$5 per month
Pro, Premium, and Business plans are available. The plans are differentiated by the features offered and the users who can collaborate with you on your Buffer account.
Free Version Supported
Free Trial Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 4.8 / 5
ease 4.9 / 5
features 4.6 / 5
design 4.8 / 5
support 4.7 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Pros & Cons from Real Users

Pros

  • One thing that I like very much with Buffer is the ability to schedule all posts and videos across all social platforms simultaneously.
  • - User-frienndly and easy to use - Robust scheduling capabilities - Analytics that allows you to track performance of your posts across different platforms
  • Buffer is one of the most straightforward products to use. They have a free trial where I can try scheduling for different social media.
  • Best platform for scheduling your posts for social media accounts also easy to use. they have different features + they implement all my needs which I want from this app.
  • Previously we scheduled content natively in each app. I needed a way to easily manage content on multiple platforms with a number of colleagues without giving everyone publishing access.

Cons

  • I do not have any major dislikes or discomfort with this product.
  • - Basic content creation tools like the Pablo image creator that doesn't cover more sophisticated design needs, limited Analytics - Limited post customization for each platform
  • The editing is quite limited. If the photo or video has a different ratio, you might expect it to look different. Because of that, I switched to some social media native scheduling options, which is not ideal if you want to see all the posts you schedule.
  • They have high pricing also also the social media limitations.
  • The software is a good-to-go software and quite easy to understand but initially while using and implementing all the tools and functions of the software. It confused our team regarding how to go further with the advanced scheduling and post-queuing but gradually we learned the process and worked on it flawlessly

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Supported

Company Information

Buffer
Founded: 2010
United States
buffer.com

Company Information

Xeio
Founded: 2014
United Kingdom
hashtagd.net

Alternatives

Postly

Postly

Postly Technologies, Inc.

Alternatives

Categories

Categories

Social Media Analytics Tools Features

Campaign Analytics Not Supported
Competitor Monitoring Not Supported
Customizable Reports Supported
Engagement Tracking Supported
Influencer Tracking Not Supported
Multi-Channel Data Collection Supported

Social Media Management Features

Automated Publishing Supported
Brand Tracking Supported
Content Management Supported
Customer Engagement Supported
Multi-Account Management Supported
Multi-User Collaboration Supported
Post Scheduling Supported
Reporting/Analytics Supported
Social Media Monitoring Supported

Social Media Marketing Features

Analytics Supported
Automated Publishing Supported
Contact Management Not Supported
Content Management Supported
Conversion Tracking Supported
Customer Targeting Not Supported
Keyword Filtering Not Supported
Multi-Account Management Supported
Post Scheduling Supported

Social Media Management Features

Automated Publishing Not Supported
Brand Tracking Supported
Content Management Supported
Customer Engagement Supported
Multi-Account Management Supported
Multi-User Collaboration Supported
Post Scheduling Not Supported
Reporting/Analytics Supported
Social Media Monitoring Supported

Integrations

Facebook Supported
Instagram Supported
X (Twitter) Supported
BrowSEO Supported
ContentCal Supported
Cronycle Supported
Curata Supported
Eventbrite Supported
FLG Supported
Mediatoolkit Supported
Mention Supported
Process Street Supported
RevCent Supported
ReviewPush Supported
RiteKit Supported
ScrumGenius Supported
Stackla Supported
Tability Supported
TapClicks Supported
TrueMail Supported

Integrations

Facebook Supported
Instagram Supported
X (Twitter) Supported
BrowSEO Not Supported
ContentCal Not Supported
Cronycle Not Supported
Curata Not Supported
Eventbrite Not Supported
FLG Not Supported
Mediatoolkit Not Supported
Mention Not Supported
Process Street Not Supported
RevCent Not Supported
ReviewPush Not Supported
RiteKit Not Supported
ScrumGenius Not Supported
Stackla Not Supported
Tability Not Supported
TapClicks Not Supported
TrueMail Not Supported
Claim Buffer and update features and information
Claim Buffer and update features and information
Claim Hashtag'd and update features and information
Claim Hashtag'd and update features and information