Behaf

Behaf

Behaf Pvt Ltd
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About

Behaf is a WhatsApp-first commerce platform for Indian direct-to-consumer brands. Sellers upload products, prices and variants, then share a storefront link through channels such as Instagram so shoppers can browse, ask questions and place orders in WhatsApp. Its AI sales agent answers product and delivery questions, recommends items and bundles, and can send payment links. Behaf supports prepaid and cash-on-delivery orders, including COD confirmation before dispatch, and connects order handling with PayU payments and Shiprocket pickup, shipping and tracking. A seller dashboard organizes customer and order information and lets sellers review conversations or handle issues escalated by the agent. The service is aimed at Indian brands selling physical goods such as fashion, jewellery, beauty, wellness, food and home products, particularly those turning social-media interest and messaging conversations into sales.

About

TopEdge AI is a cloud-based WhatsApp commerce and customer engagement platform for Shopify stores and direct-to-consumer brands. It syncs Shopify orders, carts, products, customers, and cash-on-delivery data with WhatsApp messaging, giving teams store context for conversations. Merchants can automate abandoned-cart follow-ups, COD confirmations, order updates, and campaigns that encourage prepaid orders. The platform includes a shared live-chat inbox, customer profiles and segmentation, WhatsApp campaigns, a visual flow builder, website opt-in tools and tracking, order and stock views, warranty workflows, and commerce analytics. Teams can build journeys triggered by Shopify events, use approved message templates, and configure AI responses grounded in store policies and product information with their own AI provider key. TopEdge AI is designed for e-commerce teams using Shopify and WhatsApp for support, order communications, sales recovery, and marketing.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Founder-led Indian D2C brands that sell through Instagram DMs and WhatsApp

Audience

Shopify e-commerce businesses.

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

No images available

Screenshots and Videos

Pricing

5% + ₹5 per order
Founding 100 rate: 5% of order value + ₹5 per shipped order, plus 18% GST on the fee. After the first 100 brands, the rate is 10% + ₹5 per shipped order + GST. No setup or monthly fee. Sellers pay shipping charges through their Shiprocket wallet.
Free Version Not Supported
Free Trial Not Supported

Pricing

$19/month
The Launch plan is $19/month or $182/year through the Shopify App Store. In India, Launch is ₹1,599/month billed yearly or ₹1,999 month-to-month, before 18% GST. Meta messaging charges are separate.
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Behaf Pvt Ltd
Founded: 2024
India
www.behaf.co

Company Information

TopEdge AI
Founded: 2023
India
www.topedgeai.com

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Categories

Categories

AI eCommerce Supported

Integrations

WhatsApp Supported
PayU Supported
Shiprocket Supported
Shopify Not Supported

Integrations

WhatsApp Supported
PayU Not Supported
Shiprocket Not Supported
Shopify Supported
Claim Behaf and update features and information
Claim Behaf and update features and information
Claim TopEdge AI and update features and information
Claim TopEdge AI and update features and information