Behaf

Behaf

Behaf Pvt Ltd
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About

Behaf is a WhatsApp-first commerce platform for Indian direct-to-consumer brands. Sellers upload products, prices and variants, then share a storefront link through channels such as Instagram so shoppers can browse, ask questions and place orders in WhatsApp. Its AI sales agent answers product and delivery questions, recommends items and bundles, and can send payment links. Behaf supports prepaid and cash-on-delivery orders, including COD confirmation before dispatch, and connects order handling with PayU payments and Shiprocket pickup, shipping and tracking. A seller dashboard organizes customer and order information and lets sellers review conversations or handle issues escalated by the agent. The service is aimed at Indian brands selling physical goods such as fashion, jewellery, beauty, wellness, food and home products, particularly those turning social-media interest and messaging conversations into sales.

About

Tagada is an ecommerce operating system for online merchants, subscription brands, and ecommerce teams. It combines storefront and funnel building with checkout, payment orchestration, subscriptions, customer relationship management, and email and SMS messaging. Merchants can create checkout flows, add order bumps and one-click offers, route payments among supported processors, and manage recurring billing and failed-payment recovery. Tagada also provides A/B testing, server-side tracking, analytics, and reporting. The platform can run as a standalone or headless commerce setup or connect with Shopify and WooCommerce. Developers can build custom commerce experiences using Tagada’s SDKs and API, while MCP connectivity links compatible AI tools. It serves direct-to-consumer, subscription, digital-product, and international sellers seeking integrated checkout, payment, and customer communication workflows.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Founder-led Indian D2C brands that sell through Instagram DMs and WhatsApp

Audience

Performance marketers, online merchants, ecommerce teams, and direct-to-consumer and subscription brands selling through online storefronts and checkout funnels.

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Supported

Screenshots and Videos

No images available

Screenshots and Videos

Pricing

5% + ₹5 per order
Founding 100 rate: 5% of order value + ₹5 per shipped order, plus 18% GST on the fee. After the first 100 brands, the rate is 10% + ₹5 per shipped order + GST. No setup or monthly fee. Sellers pay shipping charges through their Shiprocket wallet.
Free Version Not Supported
Free Trial Not Supported

Pricing

$75/week
The standard platform fee is $75 per week, plus 1.25% and $0.29 per successful transaction. The weekly fee is waived when variable transaction fees exceed $50,000 in a month. Merchants processing over $500,000 monthly can request custom rates. Using TagadaPay at $50,000 or more in monthly processing volume reduces the transaction percentage to 0.8%; processor fees may also apply.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Behaf Pvt Ltd
Founded: 2024
India
www.behaf.co

Company Information

Tagada
Founded: 2024
United States
www.tagada.io

Alternatives

POSTOLA AI

POSTOLA AI

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Ordrio

Ordrio

Ordrio Technologies
Pingsold

Pingsold

Web Vogue Technologies

Categories

Categories

AI eCommerce Supported
eCommerce Supported

Integrations

Adyen Not Supported
Checkout.com Not Supported
Klaviyo Not Supported
Model Context Protocol (MCP) Not Supported
NMI Payments Not Supported
PayU Supported
Shiprocket Supported
Shopify Not Supported
Stripe Not Supported
Triple Whale Not Supported
WhatsApp Supported
WooCommerce Not Supported
Zapier Not Supported

Integrations

Adyen Supported
Checkout.com Supported
Klaviyo Supported
Model Context Protocol (MCP) Supported
NMI Payments Supported
PayU Not Supported
Shiprocket Not Supported
Shopify Supported
Stripe Supported
Triple Whale Supported
WhatsApp Not Supported
WooCommerce Supported
Zapier Supported
Claim Behaf and update features and information
Claim Behaf and update features and information
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Claim Tagada and update features and information