BehafBehaf Pvt Ltd
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Related Products
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About
Behaf is a WhatsApp-first commerce platform for Indian direct-to-consumer brands. Sellers upload products, prices and variants, then share a storefront link through channels such as Instagram so shoppers can browse, ask questions and place orders in WhatsApp. Its AI sales agent answers product and delivery questions, recommends items and bundles, and can send payment links. Behaf supports prepaid and cash-on-delivery orders, including COD confirmation before dispatch, and connects order handling with PayU payments and Shiprocket pickup, shipping and tracking. A seller dashboard organizes customer and order information and lets sellers review conversations or handle issues escalated by the agent. The service is aimed at Indian brands selling physical goods such as fashion, jewellery, beauty, wellness, food and home products, particularly those turning social-media interest and messaging conversations into sales.
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About
Tagada is an ecommerce operating system for online merchants, subscription brands, and ecommerce teams. It combines storefront and funnel building with checkout, payment orchestration, subscriptions, customer relationship management, and email and SMS messaging. Merchants can create checkout flows, add order bumps and one-click offers, route payments among supported processors, and manage recurring billing and failed-payment recovery. Tagada also provides A/B testing, server-side tracking, analytics, and reporting. The platform can run as a standalone or headless commerce setup or connect with Shopify and WooCommerce. Developers can build custom commerce experiences using Tagada’s SDKs and API, while MCP connectivity links compatible AI tools. It serves direct-to-consumer, subscription, digital-product, and international sellers seeking integrated checkout, payment, and customer communication workflows.
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Audience
Founder-led Indian D2C brands that sell through Instagram DMs and WhatsApp
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Audience
Performance marketers, online merchants, ecommerce teams, and direct-to-consumer and subscription brands selling through online storefronts and checkout funnels.
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Support
Phone Support
Supported
24/7 Live Support
Not Supported
Online
Supported
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Support
Phone Support
Not Supported
24/7 Live Support
Not Supported
Online
Supported
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API
Offers API
Not Supported
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API
Offers API
Supported
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Screenshots and VideosNo images available
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Screenshots and Videos |
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Pricing
5% + ₹5 per order
Founding 100 rate: 5% of order value + ₹5 per shipped order, plus 18% GST on the fee. After the first 100 brands, the rate is 10% + ₹5 per shipped order + GST. No setup or monthly fee. Sellers pay shipping charges through their Shiprocket wallet.
Free Version
Not Supported
Free Trial
Not Supported
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Pricing
$75/week
The standard platform fee is $75 per week, plus 1.25% and $0.29 per successful transaction. The weekly fee is waived when variable transaction fees exceed $50,000 in a month. Merchants processing over $500,000 monthly can request custom rates. Using TagadaPay at $50,000 or more in monthly processing volume reduces the transaction percentage to 0.8%; processor fees may also apply.
Free Version
Not Supported
Free Trial
Not Supported
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Reviews/
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Reviews/
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Not Supported
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Not Supported
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Company InformationBehaf Pvt Ltd
Founded: 2024
India
www.behaf.co
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Company InformationTagada
Founded: 2024
United States
www.tagada.io
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Categories |
Categories |
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Integrations
Adyen
Not Supported
Checkout.com
Not Supported
Klaviyo
Not Supported
Model Context Protocol (MCP)
Not Supported
NMI Payments
Not Supported
PayU
Supported
Shiprocket
Supported
Shopify
Not Supported
Stripe
Not Supported
Triple Whale
Not Supported
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Integrations
Adyen
Supported
Checkout.com
Supported
Klaviyo
Supported
Model Context Protocol (MCP)
Supported
NMI Payments
Supported
PayU
Not Supported
Shiprocket
Not Supported
Shopify
Supported
Stripe
Supported
Triple Whale
Supported
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