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About

Beckon, The Source of Truth for Marketing™, is the trusted data management, reporting and analytics platform global brands depend on to make effective decisions. Beckon is for marketers who want to unlock their data, see what’s working across it all, spend wisely, maximize ROI and show marketing’s impact on the business. Explore and share insights via storytelling dashboards, performance scorecards and engaging visualizations. Beckon provides automated data management, total visibility into cross-channel performance, omnichannel analytics, real-time dashboards and scorecards and marketing KPIs. Make good, data-driven decisions that drive growth. It’s on every marketer’s to-do list, but there’s no one box to check off — it’s a series of critical capabilities. Data aggregation, ETL, data storage and governance, taxonomy development and normalization, data cleansing and validation, analytics, visualization, reporting, score carding, collaboration and planning.

About

Klar is a data operating system and business analytics platform tailored to growing ecommerce companies that consolidates data from Shopify, marketplaces, marketing channels (like Facebook, Google, TikTok), analytics tools, and other sources into one single source of truth so teams no longer rely on spreadsheets or disconnected dashboards; once connected, it automatically ingests, cleans, and harmonizes order, customer, cost, and campaign data across stores, channels, and regions to provide real-time reporting on revenue, profitability, unit economics, customer lifetime value, retention, cohorts, and marketing ROI with customizable dashboards and KPI visualizations. It includes attribution and tracking capabilities that use first-party tracking scripts to map customer journeys and tie marketing touchpoints to outcomes, enabling brands to see what drives profitable growth and optimize spend, creatives, and channels with confidence.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Enterprise-class marketing data software that helps companies with performance insights to take better, faster decisions

Audience

Ecommerce brands and direct-to-consumer retailers that need a unified data and analytics platform to centralize metrics, track performance, attribute marketing impact, and gain actionable insights

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Beckon
United States
www.beckon.com

Company Information

Klar
Founded: 2021
Germany
getklar.com

Alternatives

Alternatives

NestAds

NestAds

NestScale
MarketsmithIQ

MarketsmithIQ

Marketsmith

Categories

Categories

Integrations

Facebook
Google Analytics
Amazon
Brightcove
Chartbeat
Eloqua
Facebook Ads
HubSpot Marketing Hub
Instagram
Instagram Ads
Khoros
Mailchimp
Meta Ads
Metric Insights
Pinterest
Shopify
TikTok
TikTok Ads
Webtrends
X (Twitter)

Integrations

Facebook
Google Analytics
Amazon
Brightcove
Chartbeat
Eloqua
Facebook Ads
HubSpot Marketing Hub
Instagram
Instagram Ads
Khoros
Mailchimp
Meta Ads
Metric Insights
Pinterest
Shopify
TikTok
TikTok Ads
Webtrends
X (Twitter)
Claim Beckon and update features and information
Claim Beckon and update features and information
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