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About

Bastody is an ad testing platform that helps market research agencies and brands evaluate advertising in realistic, in-context environments before launch. Users can create ready-to-use or tailored mockups across social media, video, CTV, websites, apps, e-commerce and out-of-home formats. Each mockup is delivered as a link and integrates with existing survey platforms, allowing research teams to keep their current methodology and workflow. Bastody captures respondent-level behavioral metrics, including attention and engagement, alongside survey responses. The platform supports managed and self-service workflows, reusable templates and custom environments, with optional integrations for eye tracking and facial coding. Teams can compare creatives, formats and placements, identify stronger-performing concepts and make evidence-based decisions before committing campaign spend.

About

Everyone benefits from data-driven knowledge, whether you’re conducting market research, polling, academic studies or seeking to better understand your advertising campaigns and brand lift. Lucid delivers powerful answers, inspired by the sentiments of real people. The Lucid Marketplace makes it all possible. With a direct connection to the world’s most trusted sample providers, Lucid users can reach millions of survey respondents. Agencies, brands, firms, and many other organizations use the Lucid Marketplace to conduct market research. Find out how your campaigns are performing. Determine how your creative and placement are impacting your brand lift. Learn how your target audience is responding to your ads and make adjustments as needed. Reach online audiences to participate in your research. Lucid’s flexible solutions allow you to easily reach survey respondents within targeted demographics. Data from our Marketplace is also eligible for IRB approval.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Market research agencies, consumer insights teams, brands and advertising professionals that test ads in realistic environments before launch.

Audience

Agencies, brands, firms, and organizations looking for a marketplace platform to optimize market research and get business insights

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

No images available

Screenshots and Videos

Pricing

Pricing is tailored to the project scope, required environments and service level. Contact Bastody for a custom quote.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Reviews/Ratings

Overall 4.0 / 5
ease 5.0 / 5
features 4.0 / 5
design 5.0 / 5
support 4.0 / 5

Pros & Cons from Real Users

Pros

  • The ability to scale is fantastic and the tool is a lot easier to use than its competitors. It took a few minutes to understand how to using the basic functionalities.

Cons

  • When you first start with the platform it may be slightly overwhelming to some users with all of the functionalities. A quick 3-4 minute video that gives a baseline understanding of the tool would be great. I'm aware they have a lot of training videos, but maybe having a mandatory initial one vs the 6 or 7 hints/tips would be more useful. Another minor critique is when you're an actual cell/box, the only way to exit the view and start using shapes and other tools is by clicking ESQ which is hard to tell since it's highlighted in grey.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Bastody
Founded: 2022
Poland
www.bastody.com

Company Information

Lucid
Founded: 2010
United States
luc.id/

Alternatives

Minds

Minds

Minds AI Labs, Inc.

Alternatives

LucidShape

LucidShape

Synopsys

Categories

Categories

Market Research Features

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

Integrations

Dropbox Dash
Indent
Motileo
Nango
Resmo
Truto
Workona

Integrations

Dropbox Dash
Indent
Motileo
Nango
Resmo
Truto
Workona
Claim Bastody and update features and information
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