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About

Ballast is a cold email platform for teams running one-to-one outbound campaigns from their own mailboxes. Users can connect Google Workspace, Gmail, Microsoft 365, or other SMTP/IMAP accounts; import leads; build multistep sequences with personalization and variants; and manage replies in a shared inbox. The platform includes mailbox warmup, sending schedules, domain checks, inbox-placement tests, bounce thresholds that can pause sending, and campaign analytics. Plans are priced by monthly email volume and include unlimited mailboxes and seats, API access, webhooks, and MCP tools. Teams can connect AI models for reply classification and drafting, configure Slack reply alerts, or automate workflows through n8n. CSV presets support lead imports from Apollo, Clay, Instantly, Smartlead, and Lemlist.

About

Create hyper-personalized cold emails and automate follow-ups that get replies like clockwork. A powerful outbound prospecting automation solution that lets you generate more replies by enabling hyper-personalized one-to-one email messaging at scale. Start hundreds of one-to-one conversations with your email list, making each recipient feel special. Automatically use personalized custom first lines, custom text, and other variables to be unique to each message. Don’t just use one sending account to send hundreds of messages, but take advantage of multiple sending accounts to scale. This will allow you to start more conversations and engage with more leads, acquire new customers and grow revenue faster. Automate conversations across multiple sending accounts. Scale outreach with more outbound touches that get replies. Create and launch effective cold email sequences, and send unlimited follow-ups that are personal, and feel genuine.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Ballast is built for agency owners, growth teams, and bootstrapped SaaS founders who need reliable cold email infrastructure. It is designed for those who have outgrown basic tools due to high contact-storage fees and need a more predictable, usage-based scaling model.

Audience

Companies looking for a solution to create personalized cold emails and manage automated follow-ups

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$19/month
Starter is $19/month for 20,000 emails per month; Growth is $39/month for 50,000; Scale is $89/month for 150,000. Enterprise pricing is custom. Annual billing includes two months free. Plans advertise unlimited mailboxes and seats.
Free Version Not Supported
Free Trial Not Supported

Pricing

$37 per month
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Ballast
Founded: 2026
Romania
ballast.to

Company Information

ClickReach
clickreach.co

Alternatives

Terlido

Terlido

Doteli

Alternatives

lemlist

lemlist

lempire
4.0 out of 5 stars
E-Warmup

E-Warmup

5.0 out of 5 stars
Woodpecker

Woodpecker

1.0 out of 5 stars

Categories

Cold Email Supported
Email Warmup Supported

Categories

Cold Email Supported
Email Marketing Supported
Sales Engagement Supported

Integrations

Gmail Supported
Microsoft 365 Supported
ChatGPT Supported
Claude Supported
Cursor Supported
Gemini Supported
HubSpot CRM Not Supported
HubSpot Customer Platform Not Supported
Microsoft Outlook Supported
Model Context Protocol (MCP) Supported
NeverBounce Supported
NoParam Supported
OpenAI Supported
Pipedrive Not Supported
Salesforce Not Supported
Slack Supported
Zapier Not Supported
ZeroBounce Supported
Zoho CRM Not Supported
n8n Supported

Integrations

Gmail Supported
Microsoft 365 Supported
ChatGPT Not Supported
Claude Not Supported
Cursor Not Supported
Gemini Not Supported
HubSpot CRM Supported
HubSpot Customer Platform Supported
Microsoft Outlook Not Supported
Model Context Protocol (MCP) Not Supported
NeverBounce Not Supported
NoParam Not Supported
OpenAI Not Supported
Pipedrive Supported
Salesforce Supported
Slack Not Supported
Zapier Supported
ZeroBounce Not Supported
Zoho CRM Supported
n8n Not Supported
Claim Ballast and update features and information
Claim Ballast and update features and information
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