SpeglaLaddro Digital UG (haftungsbeschränkt)
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Related Products
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About
Babel42 tracks whether AI assistants recommend your brand when a buyer asks them for a supplier.
Most tools in this space fire static prompts and count mentions. Babel42 builds AI buyer personas and sends each one through a complete buying journey: it asks follow-ups, compares options and narrows down the way a real customer does. What comes back is who got recommended at the point of decision, which sources the assistants read to get there, and why a rival won. Seven assistants are covered: ChatGPT, Claude, Perplexity, Gemini and Grok are shopped multi-turn, and Google's AI Overviews and AI Mode are probed per question.
Alongside it, Babel42 runs social listening across social, video, news, developer and question-and-answer communities, blogging and review sites, with AI scoring the sentiment of every post.
A free AI SEO audit is also available that checks whether AI crawlers can reach, render and quote your pages.
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About
Spegla measures whether AI assistants recommend your brand when buyers ask them for a product in your category.
Each run generates ten buying questions a real customer would ask, then sends every one to ChatGPT, Claude, Gemini and Perplexity through their official APIs. That is forty answers per run, collected the same way each time so two runs are comparable. Your brand name never appears in any of the questions, so a mention only counts if the assistant raises it on its own.
You get a 0-100 visibility score combining how often you are named with how early you appear, your mention rate, the rival brands recommended in your place, the sources each assistant cited, and the full text of every answer.
Spegla runs in 15 European languages, with questions written in the market language rather than translated from English. Tracking re-asks the same questions weekly or monthly so scores stay comparable over time.
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Audience
Founders, marketers, SEO and PR teams, agencies and journalists who need to know whether ChatGPT, Gemini and other AI assistants recommend their brand
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Audience
Marketing, SEO and brand teams at B2B companies, agencies managing client visibility, and founders who want to know whether AI assistants recommend them
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Support
Phone Support
Not Supported
24/7 Live Support
Not Supported
Online
Supported
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Support
Phone Support
Not Supported
24/7 Live Support
Not Supported
Online
Supported
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API
Offers API
Not Supported
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API
Offers API
Not Supported
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Screenshots and VideosNo images available
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Screenshots and VideosNo images available
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Pricing
$99/month
Free Version
Supported
Free Trial
Not Supported
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Pricing
€29/month
Free Version
Supported
Free Trial
Not Supported
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Reviews/
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Reviews/
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Training
Documentation
Not Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Not Supported
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Not Supported
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Company InformationBabel42
Founded: 2026
United Kingdom
babel42.io
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Company InformationLaddro Digital UG (haftungsbeschränkt)
Germany
getspegla.com
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Alternatives |
Alternatives |
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Categories |
Categories |
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Integrations
ChatGPT
Supported
Claude
Supported
Gemini
Supported
Perplexity
Supported
Google AI Mode
Supported
Google AI Overviews
Supported
Grok
Supported
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Integrations
ChatGPT
Supported
Claude
Supported
Gemini
Supported
Perplexity
Supported
Google AI Mode
Not Supported
Google AI Overviews
Not Supported
Grok
Not Supported
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