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About

AppTweak is a leading app marketing and intelligence platform that helps app marketers increase visibility, optimize performance, and scale growth across the app stores and AI search. Trusted by thousands of apps and games worldwide, AppTweak provides powerful data, insights, automation, and AI to strengthen App Store Optimization (ASO), Apple Ads performance, and AI app discovery. Built for app store marketing, AppTweak helps teams track how their apps and competitors perform across organic search, paid acquisition, user feedback, market trends, and AI recommendations. Powered by industry-leading data, Atlas AI, and workflow automation, it enables marketers to uncover growth opportunities, boost visibility, improve conversion rates, and turn user feedback into action. As discovery expands into AI-powered results, AppTweak also helps brands understand where they appear, who's recommended instead, and how to strengthen their presence across both app stores and AI search.

About

Confidently navigate the entire app lifecycle with data.ai Intelligence. Discover what markets are experiencing the largest growth by analyzing app market trends based on downloads and revenue around the world. Sharpen your competitive knowledge by gaining a deep understanding of the app market landscape. Track competitive market share across downloads, revenue, usage, and engagement metrics. Identify emerging players and competitive threats. Recognize competitive threats proactively by analyzing performance trends across your category. Access estimates for millions of apps to discover which store, country, category or device is driving success. Understand engagement metrics including active users, market penetration, duration and frequency of use. Track and monitor competitor market share, growth trends, and rank trends over time.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Supported
Mac Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Supported
iPad Supported
Android Supported
Chromebook Not Supported

Audience

Mobile app publishers that need a comprehensive app store marketing platform

Audience

Mobile brands and publishers across all verticals seeking a solution to manage their data

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

€79 per month
Free Version Not Supported
Free Trial Supported

Pricing

Free
Free Version Supported
Free Trial Not Supported

Reviews/Ratings

Overall 4.5 / 5
ease 4.0 / 5
features 5.0 / 5
design 4.0 / 5
support 4.5 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Pros & Cons from Real Users

Pros

  • I have everything in this one platform. I mostly use Apple Ads and its super useful to cross-ref with ASO data when deciding which keywords need more budget. It also saves me time from switching between the console and other ASO tools.
  • Honestly, I love how straightforward the interface is. I didn't have to waste days watching tutorials just to figure out how to track our keywords or spy on competitors. The data feels incredibly accurate, and the insights we get have saved me a ton of guesswork during our weekly planning sessions.

Cons

  • It is a bit pricy when you're a smaller team scaling up, but the hours saved cover a good part of it for me.
  • The cost is definitely the biggest pill to swallow here. It’s hard to justify the pricing tier when you’re a smaller team trying to scale up.

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

AppTweak
Founded: 2014
Belgium
www.apptweak.com/en

Company Information

data.ai
Founded: 2010
United States
www.data.ai/en/product/intelligence/

Alternatives

Alternatives

Categories

Categories

App Store Optimization (ASO) Features

A/B Testing Supported
App Store Localization Supported
Benchmarking Supported
Competitor Monitoring Supported
Keyword Research Tools Supported
Rank Tracking Supported
Reporting / Analytics Supported
Reviews Management Supported
Sentiment Analysis Supported

Mobile App Analytics Features

A/B Testing Supported
Channel Attribution Supported
Cohort Analysis Not Supported
Funnel Analysis Not Supported
In-App Events Tracking Supported
Push Notifications Not Supported
Retention Tracking Not Supported
Revenue Tracking Supported
Uninstall Tracking Not Supported

Competitive Intelligence Features

Alerts/Notifications Supported
Benchmarking Supported
Competing Product Analysis Supported
Keyword Tracking Supported
Social Media Monitoring Not Supported
Trend Analysis Supported
Website Monitoring Supported

Mobile Marketing Features

Channel Attribution Supported
Contextual Targeting Not Supported
Coupons Not Supported
Email Marketing Not Supported
Engagement Monitoring Not Supported
In-App Marketing Not Supported
Location-Based Marketing Not Supported
Push Notifications Not Supported
Text Messaging Not Supported
Text-to-Win Not Supported

App Store Optimization (ASO) Features

A/B Testing Not Supported
App Store Localization Not Supported
Benchmarking Supported
Competitor Monitoring Supported
Keyword Research Tools Supported
Rank Tracking Supported
Reporting / Analytics Supported
Reviews Management Supported
Sentiment Analysis Supported

Mobile App Analytics Features

A/B Testing Supported
Channel Attribution Supported
Cohort Analysis Not Supported
Funnel Analysis Supported
In-App Events Tracking Not Supported
Push Notifications Not Supported
Retention Tracking Not Supported
Revenue Tracking Not Supported
Uninstall Tracking Not Supported

Business Intelligence Features

Ad Hoc Reports Supported
Benchmarking Not Supported
Budgeting & Forecasting Not Supported
Dashboard Supported
Data Analysis Supported
Key Performance Indicators Not Supported
Natural Language Generation (NLG) Not Supported
Performance Metrics Not Supported
Predictive Analytics Not Supported
Profitability Analysis Not Supported
Strategic Planning Not Supported
Trend / Problem Indicators Not Supported
Visual Analytics Supported

Dashboard Features

Annotations Not Supported
Data Source Integrations Supported
Functions / Calculations Not Supported
Interactive Not Supported
KPIs Supported
OLAP Not Supported
Private Dashboards Supported
Public Dashboards Not Supported
Scorecards Not Supported
Themes Not Supported
Visual Analytics Not Supported
Widgets Not Supported

Data Visualization Features

Analytics Supported
Content Management Not Supported
Dashboard Creation Not Supported
Filtered Views Not Supported
OLAP Not Supported
Relational Display Supported
Simulation Models Not Supported
Visual Discovery Not Supported

Marketing Analytics Features

A/B Testing Not Supported
Campaign Management Supported
Channel Attribution Not Supported
Customer Journey Mapping Not Supported
Dashboard Not Supported
Performance Metrics Not Supported
Predictive Analytics Not Supported
ROI Tracking Not Supported
Social Media Metrics Not Supported
Website Analytics Not Supported

Predictive Analytics Features

AI / Machine Learning Not Supported
Benchmarking Not Supported
Data Blending Not Supported
Data Mining Not Supported
Demand Forecasting Not Supported
For Education Not Supported
For Healthcare Not Supported
Modeling & Simulation Not Supported
Sentiment Analysis Supported

Reporting Features

Customizable Dashboard Supported
Data Source Connectors Not Supported
Drag & Drop Supported
Drill Down Not Supported
Email Reports Not Supported
Financial Reports Supported
Forecasting Supported
Marketing Reports Not Supported
OLAP Not Supported
Report Export Supported
Sales Reports Not Supported
Scheduled / Automated Reports Not Supported

Integrations

App Store Supported
AppLovin Not Supported
Apple Search Ads Supported
Bold BI Not Supported
Chartio Supported
ChatGPT Supported
Claude Supported
Desktop.com Not Supported
Geckoboard Not Supported
Google Play Supported
Microsoft Excel Supported
Qlik Sense Supported
Shift Not Supported
Slack Supported
Style Intelligence Not Supported
Tableau Supported

Integrations

App Store Not Supported
AppLovin Supported
Apple Search Ads Not Supported
Bold BI Supported
Chartio Not Supported
ChatGPT Not Supported
Claude Not Supported
Desktop.com Supported
Geckoboard Supported
Google Play Not Supported
Microsoft Excel Not Supported
Qlik Sense Not Supported
Shift Supported
Slack Not Supported
Style Intelligence Supported
Tableau Not Supported
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