Animo Media IntelligenceAnimo
|
||||||
Related Products
|
||||||
About
Animo is a cloud-based media measurement and optimization platform for brand marketing, media, and analytics teams and agencies. It brings online advertising and offline media activity into a shared workspace for cross-channel reporting, marketing mix modeling, and planning. The Online Dashboard connects advertising platforms and organizes campaign metrics such as spend, impressions, clicks, conversions, and return on investment in one view. Online models estimate channel contribution and support budget decisions, while offline tools assess television, radio, and out-of-home activity against business outcomes, including TV spot analysis at 15-minute intervals. A Media Planner supports pre-campaign scenarios, and users can query marketing data from AI assistants through a Model Context Protocol connection. The modular product supports digital-only or combined online and offline measurement.
|
About
Bring us all your marketing, media and sales data, and ChannelMix will deliver holistic insight into marketing performance. There’s no campaign too complex and no question too big. Ingest data for your entire marketing and sales ecosystem via API, file transfer or email. Every solution comes with a dedicated data warehouse to store up to 100GB of data. Map like fields across data sources and channels for a unified look at marketing performance. ChannelMix leverages multi-channel attribution models to help you plan and predict media performance. Make one connection to your ChannelMix data warehouse to get analysis-ready data piped directly into your BI tool of choice. Your analytics solution includes a team of analytics experts who are dedicated to helping your organization grow and succeed. Tracking strategy & audits – with recommendations for aligning tracking to your reporting strategy.
|
|||||
Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
|
Platforms Supported
Windows
Supported
Mac
Supported
Linux
Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Supported
|
|||||
Audience
Marketing managers, performance and media teams, CMOs and agencies running campaigns across multiple ad platforms
|
Audience
Anyone searching for an marketing performance platform to help in marketing, media and sales data
|
|||||
Support
Phone Support
Not Supported
24/7 Live Support
Not Supported
Online
Supported
|
Support
Phone Support
Supported
24/7 Live Support
Not Supported
Online
Supported
|
|||||
API
Offers API
Supported
|
API
Offers API
Supported
|
|||||
Screenshots and Videos |
Screenshots and Videos |
|||||
Pricing
$100/month
The Online Dashboard starts at $750/month with no minimum contract. Online MMM starts at $1,750/month; offline optimization starts at $2,000/month. Some advanced options are priced by data volume.
Free Version
Not Supported
Free Trial
Supported
|
Pricing
$25,000 per year
Free Version
Not Supported
Free Trial
Not Supported
|
|||||
Reviews/
|
Reviews/
|
|||||
Training
Documentation
Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Not Supported
|
Training
Documentation
Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Supported
|
|||||
Company InformationAnimo
Founded: 2023
Israel
animo-tech.com
|
Company InformationChannelMix
Founded: 2007
United States
channelmix.com
|
|||||
Alternatives |
Alternatives |
|||||
|
|
|
|||||
|
|
||||||
|
|
||||||
Categories |
Categories |
|||||
Marketing Analytics Features
A/B Testing
Not Supported
Campaign Management
Not Supported
Channel Attribution
Supported
Customer Journey Mapping
Supported
Dashboard
Supported
Performance Metrics
Supported
Predictive Analytics
Supported
ROI Tracking
Supported
Social Media Metrics
Supported
Website Analytics
Supported
Marketing Attribution Features
Attribution Modeling
Supported
Audience Segmentation
Not Supported
Conversion Tracking
Supported
Cross-Channel Attribution
Supported
Customer Journey Mapping
Supported
Multi-Touch Attribution
Supported
Predictive Analytics
Supported
ROI Tracking
Supported
Web Analytics Features
Campaign Management
Not Supported
Conversion Tracking
Supported
Form Analytics
Supported
Goal Tracking
Supported
Keyword Tracking
Not Supported
Multiple Site Management
Not Supported
Pageview Tracking
Not Supported
Referral Source Tracking
Not Supported
Site Search Tracking
Not Supported
Time on Site Tracking
Supported
User Interaction Tracking
Supported
|
||||||
Integrations
Google Ads
Supported
Google Analytics
Supported
AdRoll
Not Supported
Adobe Marketo Engage
Not Supported
Amazon Redshift
Not Supported
Amazon S3
Not Supported
Bazaarvoice
Not Supported
Campaign Monitor
Not Supported
Flashtalking
Not Supported
Google Data Studio
Not Supported
|
Integrations
Google Ads
Supported
Google Analytics
Supported
AdRoll
Supported
Adobe Marketo Engage
Supported
Amazon Redshift
Supported
Amazon S3
Supported
Bazaarvoice
Supported
Campaign Monitor
Supported
Flashtalking
Supported
Google Data Studio
Supported
|
|||||
|
|
|