feedoptimise

feedoptimise

Feedoptimise
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About

The Amber Engine next-gen product information management (PIM) software was designed to make organizing,optimizing, and syndicating product data—including product images and video—as simple as possible. Use features like bulk editing and data quality scores to cut the time spent on data management down to a fraction of what manual spreadsheets require. Your whole catalog lives in the cloud as one single-source-of-truth for every department who touches it, and exporting data for any channel is as easy as a few clicks. Amber Engine also developed Amber AI, an AI-powered assistant that tells you exactly how to optimize Amazon product listings and which ones to focus on first. Amber AI can work seamlessly with the Amber Engine next-gen PIM, too. As a member of the Material Bank family, Amber Engine also partnered with the leading marketplace to integrate a version of the PIM into the Material Bank platform to streamline product data updates for Material Bank brands.

About

Feedoptimise is a product feed management and optimization platform that helps online retailers create, enrich and distribute shopping feeds across any number of marketing channels. Connect your store via Shopify, Magento, WooCommerce, Salesforce or any other source, then publish optimized feeds to Google Shopping, Microsoft, Meta, TikTok, Amazon, eBay, affiliate and comparison networks, and 3500+ channels worldwide. Modify titles, descriptions, categories and attributes with rule-based tools or AI, filter out products that do not meet channel requirements, and monitor results with an item-centric reporting engine. A/B test changes to find what performs best. Manage everything yourself or let our team run it for you. Compatible with any shopping cart, commercial, open source or custom built, and any feed format. Trusted by retailers and agencies since 2011.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Omnichannel Brands

Audience

Online retailers, multi-channel eCommerce businesses, digital marketing agencies and enterprises that manage and optimize product data feeds across Google Shopping, Microsoft Shopping, Meta, marketplaces, affiliate networks and other marketing channels.

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

Free Trial
12 months contract

Includes:

PIM software

25 hrs of data enhancement (over $500 value)

Unlimited SKUs

Custom user profiles

Onboarding
Free Version
Free Trial

Pricing

$59 per month
Transparent pay-per-use pricing that scales with your catalog: a fixed account retainer plus a per-tier charge for each source and feed. Plans start at $59 per month (up to 1000 items) and scale to millions, with the same full feature set on every tier. No contract, unlimited seats, and a fully featured 7-day free trial with no credit card required.
Free Version
Free Trial

Reviews/Ratings

Overall 4.5 / 5
ease 5.0 / 5
features 4.5 / 5
design 4.5 / 5
support 5.0 / 5

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • The cloud based PIM solution by Amber allowed us complete flexibility in creating a template that met our very unique needs. We were able to broaden its purpose to also use it as a digital archive for our very heavy images and videos. It was super easy to use - after a tutorial from Amber team we were able to maneuver it immediately. Most of all - we liked the people at Amber. They responded immediately and had patience with us. They always followed up to make sure we were satisfied.
  • Wonderful customer service. The portal is easy to navigate. Exports are quick. Easy to import information.

Cons

  • We liked everything - their customer service was outstanding, their pricing fair and the product works exactly as promised.
  • Doesn't have all the features to export some sheets for a couple of my major accounts.

Pros & Cons from Real Users

Pros

  • - Transparent Pricing One of the standout features is the pricing transparency. Costs are clear from day one, and the platform includes a built-in calculator that updates in real time. This makes it easy to understand the financial impact of adding new data sources, feeds, or features such as reporting. - Excellent Onboarding Support The Feed Optimise team provided free support during the migration process, which made the transition seamless and significantly reduced the workload on our side. - Responsive Support Team Their team is consistently responsive and helpful. Queries are handled quickly, which is critical when managing complex feed setups. - Extensive Template Library The platform currently supports over 100 feed templates across shopping channels, affiliate networks, social media platforms, OpenAI integrations, and more continuing to expand over time. - Powerful Data Optimisation Tools Within the platform, there are 100+ modifiers that allow you to clean, enrich, and optimise your product data to improve feed quality and overall performance. - Advanced Data Integration Feed Optimise allows you to blend data from multiple sources and connect via API, enabling flexible and scalable feed management.
  • Beautifully designed platform with a huge breadth of capabilities. There are lots of tools for optimizing your feed, and the AI features are the standout for me. You can connect to any model, OpenAI, Anthropic, Gemini and others, and run optimizations at scale automatically. The pricing is fair too, as it is the only platform I know of that charges based on parent level product count and works on a pay per use basis, so you only pay for what you actually use. It has genuinely changed how I manage my feeds day to day.

Cons

  • At present, I have not identified any significant drawbacks. The platform continues to meet our needs effectively, and any questions or issues have been promptly addressed by the support team.
  • None that I can think of. After daily use I have not come across anything I would change or any feature I felt was missing.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Amber Engine
Founded: 2018
United States
www.amberengine.com

Company Information

Feedoptimise
Founded: 2011
United Kingdom
www.feedoptimise.com

Alternatives

Alternatives

Amber-JCS

Amber-JCS

Ambersoft Systems
Amber POS

Amber POS

Pacific Amber Technologies
Inriver PIM

Inriver PIM

Inriver

Categories

Categories

Product Data Management Features

Bill of Material Management
Document Management
Formula Management
Product Analytics
Product Lifecycle Management
Testing Management
Version Control

PIM Features

Content Syndication
Data Modeling
Data Quality Control
Digital Asset Management
Documentation Management
Master Record Management
Version Control

Multi-Channel eCommerce Features

Catalog Management
Channel Management
Data Synchronization
Email Marketing
Inventory Management
Marketplace Integration
Mobile Commerce
Order Management
Promotions Management
Returns Management
SEO Management
Shopping Cart
Social Commerce

Product Data Management Features

Bill of Material Management
Document Management
Formula Management
Product Analytics
Product Lifecycle Management
Testing Management
Version Control

Catalog Management Features

Catalog Creation
Content Library
Content Management
Cross Selling Functionality
Custom Product Attributes
Customizable Catalogs
Desktop Publishing
Pricing Management
Product Comparison
Search

Integrations

Amazon
Awin
BigCommerce
Facebook
Facebook Ads
Fruugo
Gemini
Google Search Ads 360
Grok
Instagram Ads
Meta Ads
OpenCart
Pinterest
PrestaShop
Rakuten
Reddit
Salesforce Agentforce Commerce
Wix
WooCommerce
eBay

Integrations

Amazon
Awin
BigCommerce
Facebook
Facebook Ads
Fruugo
Gemini
Google Search Ads 360
Grok
Instagram Ads
Meta Ads
OpenCart
Pinterest
PrestaShop
Rakuten
Reddit
Salesforce Agentforce Commerce
Wix
WooCommerce
eBay
Claim Amber Engine and update features and information
Claim Amber Engine and update features and information
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