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About

Ahrefs is an AI-powered marketing intelligence and SEO platform that helps businesses improve discoverability across search engines, AI platforms, and digital channels through advanced SEO, content marketing, brand monitoring, competitive intelligence, and analytics tools. The platform provides marketers with access to large-scale search and web data, AI-driven marketing workflows, keyword research, backlink analysis, rank tracking, technical SEO auditing, AI search visibility monitoring, and content optimization capabilities to help brands grow traffic, visibility, and revenue. Ahrefs also introduces Agent A, an AI marketing agent with unrestricted access to Ahrefs data that assists businesses with marketing analysis, content creation, SEO strategy, brand monitoring, and marketing execution tasks.

About

Azoma.ai is an enterprise-grade Generative Engine Optimization (GEO) software that empowers ecommerce brands to boost AI search visibility on Amazon COSMO, Amazon Rufus, ChatGPT, Perplexity, and Google Gemini. Founded by the Ecomtent.ai team, Azoma delivers a custom end-to-end workflow—tracking performance, generating AI-optimized content, and driving LLM search engagement. Features: Model performance metrics, sentiment analysis, and AI-driven insights to improve LLM search visibility and brand image. Competitor benchmarking and gap analysis reveal opportunities to outperform rivals. Generate optimized content tailored for AI-powered platforms. Track citations and source influence across AI search.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Ahrefs is ideal for SEO professionals, digital marketers, content marketers, agencies, enterprises, SaaS companies, ecommerce businesses, brand marketers, growth teams, PPC specialists, AEO specialists, product marketers, investors, publishers, website owners, marketing analysts, and organizations seeking AI-powered SEO software, search visibility tools, content marketing platforms, backlink analysis solutions, keyword research software, technical SEO tools, AI search monitoring platforms, competitive intelligence software, rank tracking solutions, and enterprise marketing analytics platforms

Audience

Businesses and brands in industries with high-consideration products or services, seeking to enhance their visibility and optimize content for AI-powered search platforms like ChatGPT, Google AI, and Amazon Rufus

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Not Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

No images available

Pricing

$129/month
Lite Standard Advanced and Enterprise plans offered
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 4.9 / 5
ease 4.8 / 5
features 4.8 / 5
design 4.7 / 5
support 4.8 / 5

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • Honestly, Ahrefs is a total lifesaver. Their backlink checker is on another level, and it's basically an all-in-one tool for everything SEO, which saves me from using a bunch of different programs. Plus, the interface is super easy to figure out.
  • It helps to understand competitors' link building strategies. This is a valuable insight, as understanding my competitors' strategies can help improve my own link building efforts and stay ahead of the competition.
  • The number of features you get with a single subscription is outstanding. There are lots of "all in one" digital marketing tools out there that roll out half-baked features all the time just to get more people to sign up. But Ahrefs takes the time to get its features right before rolling them out. And the classics - keyword insights, backlink audits, etc. - work incredibly well. Highly intuitive and provides just the right amount of data.
  • Ahrefs is one of the best SEO tools for growing businesses across all sizes and markets. It's perfect for analyzing competitive advantages, identifying strengths, spotting weaknesses, and planning future steps.
  • I like the site explorer and keyword explorer feature of Ahrefs. Site explorer gives the exact knowledge of standing of my websites and keyword explorer help me to find low competition keywords that I can easily rank on search.

Cons

  • The biggest con is the cost—it's just really expensive, especially if you're a freelancer. Also, the credit system on the cheaper plans is super annoying because you run out of credits way too fast.
  • However, the functionality of the $99 package is limited, and I'd like to have more features for the money, such as a site audit. This is a valid concern, as having more features can help me gain deeper insights into my website and competitors' strategies.
  • The subscription model is not favorable towards those who need multiple user logins (you have to pay for "power users" that use it past a certain threshold). That said, you can always just use a single login for multiple users without much issue.
  • There are no other cons except pricing. Pricing is really high for small businesses but reasonable according to their services.
  • I love almost all features of Ahrefs except its pricing. Ahrefs pricing is little bit expensive for small startup owners like me.

Pros & Cons from Real Users

Pros

  • So I've been testing Azoma.ai for our B2B brand portfolio and honestly, this is what we've been waiting for. Unlike the typical GEO snake oil, these guys actually understand that enterprise brands need to optimise for AI search engines like ChatGPT Shopping and Amazon Rufus - not just some basic visibility metrics. The platform tracks your brand mentions across ChatGPT, Amazon Rufus, Walmart Sparky, and Perplexity in real-time, which is critical when 60% of adults are now researching products on these AI platforms. What sets it apart from the usual marketing tech bloatware is the end-to-end workflow - it doesn't just tell you how you're performing, it generates optimized content and publishes it directly to your marketplaces.

Cons

  • It is expensive. I guess this is fair enough, you get what you pay for in life.

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Not Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Ahrefs
Founded: 2010
Singapore
ahrefs.com

Company Information

Azoma
Founded: 2023
Canada
azoma.ai

Alternatives

HubSpot AEO

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Goodie

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Scrunch

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Scrunch AI

Categories

Categories

SEO Features

A/B Testing Not Supported
Artificial Intelligence (AI) Not Supported
Auditing Supported
Competitor Analysis Supported
Content Management Not Supported
Dashboard Supported
Google Analytics Integration Not Supported
Keyword Research Tools Supported
Keyword Tracking Supported
Link Management Supported
Localization Supported
Mobile Search Tracking Supported
Rank Tracking Supported
Revenue Management Not Supported
User Management Not Supported

Website Optimization Tools Features

Competitor Analysis Supported
Content Management Not Supported
Keyword Research Tools Supported
Link Management Supported
Performance Metrics Not Supported
Problem Area Alerts Not Supported

Integrations

OpenAI Supported
Amazon Rufus Not Supported
DashThis Supported
Databox Supported
Daum Supported
Easy MCP AI Supported
Gemini Enterprise Not Supported
Google Supported
GuinRank Supported
Incredible Supported
Link Publishers Supported
Linkody Supported
OwlProxy Supported
Pipedream Supported
Rank Ranger Supported
Scriptbee Supported
Serpzilla Supported
Yahoo Search Supported
YouTube Supported
seoClarity Supported

Integrations

OpenAI Supported
Amazon Rufus Supported
DashThis Not Supported
Databox Not Supported
Daum Not Supported
Easy MCP AI Not Supported
Gemini Enterprise Supported
Google Not Supported
GuinRank Not Supported
Incredible Not Supported
Link Publishers Not Supported
Linkody Not Supported
OwlProxy Not Supported
Pipedream Not Supported
Rank Ranger Not Supported
Scriptbee Not Supported
Serpzilla Not Supported
Yahoo Search Not Supported
YouTube Not Supported
seoClarity Not Supported
Claim Ahrefs and update features and information
Claim Ahrefs and update features and information
Claim Azoma and update features and information
Claim Azoma and update features and information