Adobe Target vs. Optimizely One Comparison


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About Test and optimize every experience, every time. With Adobe, you get the whole optimization engine — AI-powered testing, personalization, and automation at scale — so you can find the individual in the haystack. And then delight them. The best experiences are consistently personal. Use our unified, progressive profile to give the best experience through every channel. Running isolated tests in silos just doesn’t cut it. Instead, easily test everything through every channel every time. AI is critical to modern optimization. Test and personalize to every visitor, applying artificial intelligence with a single click. Exceptional customer experiences require exceptional tools.	About Optimizely is the world's leader in Progressive Delivery and Experimentation, empowering leading companies to test and deliver new experiences and features to their customers. Creating digital experiences that transform your company takes data-driven decisions, continued experimentation and constant invention. Optimizely One helps you unlock your digital potential. To create helpful, human digital experiences requires constant invention from every company. A digital experience platform (DXP) should make creating behavior-driven experiences simple, crafting sophisticated content faster, collaborating easier and anticipating customer needs possible. See how you can eliminate guesswork and make every interaction actionable. Commerce in the digital age is more than transactions, products and catalogs. Selling online means telling stories, evoking emotion and establishing trust. No one owes you their business, you have to earn it with every interaction.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience Customer experience and user interface marketing teams	Audience Product, engineering and marketing teams seeking a tool to improve their operations
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Free Trial	Pricing No information available. Free Version Free Trial
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 4.0 / 5 design 5.0 / 5 support 5.0 / 5 Read all reviews
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information Adobe Founded: 1982 United States www.adobe.com/marketing/target.html	Company Information Optimizely Founded: 2010 United States www.optimizely.com
Alternatives BytePlus Recommend BytePlus	Alternatives BytePlus Recommend BytePlus
Intellimize	Intellimize
Adobe Analytics Adobe	Flagship.io Flagship
Oracle Maxymiser Oracle	Bloomreach
Optimizely One Optimizely View All	AB Tasty View All
Categories AB Testing Customer Experience Customer Journey Mapping Tools Feature Management Heatmap Mobile App Optimization Personalization	Categories AB Testing App Design B2B eCommerce Content Experience Content Management Content Marketing Content Optimization Customer Data Platforms (CDP) Digital Asset Management Digital Experience Platforms (DXP) eCommerce eCommerce Merchandising eCommerce Personalization eCommerce Search Feature Management Headless CMS Landing Page Marketing Calendar Mobile App Optimization Performance Testing Personalization PIM Product Recommendation Engines Usability Testing
	AB Testing Features Audience Targeting Campaign Segmentation Funnel Analysis Heatmaps Landing Pages / Web Forms Multivariate Testing Split Testing Statistical Relevance Analysis Surveys Test Scheduling Visual Editor Personalization Features A/B Testing Abandoned Cart Saver Account Based Marketing Behavioral Targeting Campaign Segmentation Content Analytics Contextual Targeting Customer Profiles Experience Management Recommendation Engine Website Personalization Show More Features App Design Features Change Management Collaboration Design Templates Drag & Drop Feature Library Prototyping Testing Management Visual Interface Landing Page Features A/B Testing Analytics Drag & Drop Form Creation Real Time Editing Responsive SEO Management Templates Performance Testing Features API Testing Benchmarking Cross Browser Testing Debugging Historical Reporting Load Testing Mobile Testing Parallel Testing Regression Testing UI Testing Web Testing
Integrations Contentsquare Dotaki Invoca Skypoint AI Platform Syntasa Adobe Analytics Adobe Experience Manager Adobe GenStudio Annex Cloud Causal CrossEngage Econda Kubit Localytics Mozart Data Telmetrics TrustCommander WordPress Zoey Show More Integrations View All 17 Integrations	Integrations Contentsquare Dotaki Invoca Skypoint AI Platform Syntasa Adobe Analytics Adobe Experience Manager Adobe GenStudio Annex Cloud Causal CrossEngage Econda Kubit Localytics Mozart Data Telmetrics TrustCommander WordPress Zoey Show More Integrations View All 104 Integrations
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