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About

Test and optimize every experience, every time. With Adobe, you get the whole optimization engine — AI-powered testing, personalization, and automation at scale — so you can find the individual in the haystack. And then delight them. The best experiences are consistently personal. Use our unified, progressive profile to give the best experience through every channel. Running isolated tests in silos just doesn’t cut it. Instead, easily test everything through every channel every time. AI is critical to modern optimization. Test and personalize to every visitor, applying artificial intelligence with a single click. Exceptional customer experiences require exceptional tools.

About

Engage your website visitors like never before. Create personalized experiences and run website tests — for free. Optimize is natively integrated with Google Analytics, so you can quickly understand how your website can be improved. Easily run tests on your website’s content to learn what works best for your visitors, including A/B, multivariate, and redirect tests. One size never fits all. Customize your website experience to suit each type of audience. Drive better results from your own screen in minutes. Create custom landing pages for your Google Ads and convert more visitors into customers. Set up your first website test in minutes and save time with our visual editor. Explore this feature and more to better optimize your customer journey. Optimize natively integrate with other Google solutions, saving you valuable time while increasing efficiencies across your team.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Customer experience and user interface marketing teams

Audience

Companies that want to optimize their websites for better conversions and customer experience

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 5.0 / 5
ease 4.5 / 5
features 5.0 / 5
design 4.5 / 5
support 4.5 / 5

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Adobe
Founded: 1982
United States
www.adobe.com/marketing/target.html

Company Information

Google
Founded: 1998
United States
marketingplatform.google.com/about/optimize/

Alternatives

Alternatives

Optimizely One

Optimizely One

Optimizely
Optimizely One

Optimizely One

Optimizely

Categories

Categories

Integrations

Contentsquare
Dotaki
Adobe Analytics
Adobe Experience Cloud
Adobe GenStudio
Beam AI
Black Crow AI
Cutover
Ecomz
Firebase
Google Ads
Google Analytics
Google Workspace
Intelligems
Invoca
Mindspun
Rambox
Scrivito
eXTReMe-IP-Lookup

Integrations

Contentsquare
Dotaki
Adobe Analytics
Adobe Experience Cloud
Adobe GenStudio
Beam AI
Black Crow AI
Cutover
Ecomz
Firebase
Google Ads
Google Analytics
Google Workspace
Intelligems
Invoca
Mindspun
Rambox
Scrivito
eXTReMe-IP-Lookup
Claim Adobe Target and update features and information
Claim Adobe Target and update features and information
Claim Google Optimize and update features and information
Claim Google Optimize and update features and information