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About

We level the playing field for e-commerce brands. Our AI works like a team of expert marketers who know your customers, fighting 24/7 to build your brand and grow your sales. Build a brand customers love, turn more visitors into customers, and grow customer loyalty with AdRoll’s growth marketing platform. Join over 37,000 bustling brands growing with AdRoll. Find more people who’ll fall in love with your brand. Our advanced audience targeting works together with our proprietary AI to create awareness and drive high-quality new site traffic. Inspire action across ads, email, and your online store. Unite what you know about your customers with our over 1.2 billion shopper profiles to surface items they’ll love—and buy. Go beyond customer acquisition, and use your customer relationships to drive growth. Increase loyalty—and lifetime value (LTV)—with relevant, personalized cross-channel experiences.

About

Founded in 2010, Bannerflow is a Creative Management Platform (CMP) that enables in-house marketing teams to take control of their display advertising. Bannerflow is a software solution that empowers teams to design, scale, publish, analyze, personalize, and optimize display campaigns. The Bannerflow CMP allows brands to manage the entire campaign lifecycle, improving workflows across languages, formats, and markets – with full transparency over cost and performance. Headquartered in Stockholm, Sweden, Bannerflow is one of Europe’s fastest-growing tech companies. Recognized by the Deloitte Tech 50 and Financial Times FT1000 since 2016, Bannerflow was also recently awarded Mäster Di Gasell status. Trusted by leading brands including Lonely Planet, Three, and Shutterstock, Bannerflow continues to invest in innovative ways to help customers succeed in digital marketing.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Companies that need an effective ad management solution

Audience

Businesses and agencies and companies looking for a marketing solution to improve their market operations

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 4.7 / 5
ease 4.3 / 5
features 4.3 / 5
design 4.5 / 5
support 4.8 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Pros & Cons from Real Users

Pros

  • Adroll lets us create online ad campaigns completely from scratch, or we can easily use the information from all the campaigns we have run to know exactly which type of audience to apply to. With Adroll we can segment our ads depending on the different results that are shown.
  • Adroll has seemed to us an application with very useful tools in terms of marketing, sales increase and recognition. It allows us an option that integrates a list of the social networks that currently have the best valuation to exercise our marketing strategies. But undoubtedly, the best tool it gives us is the creation of ads that can be published in the best digital pages associated with the application such as ESPN.
  • All statistics displayed within the Adroll platform are entirely live, so it is not difficult to review the data of everything that happens in the development of our marketing campaigns, and we can perform them on different pages, depending on the plan chosen, so the scope may vary.
  • The ad campaigns that we can bring up with Adroll have an almost inimitable breadth. The service has made us specialize in the structural setup and scheduling of ads on the web, and we can freely apply retargeting schedules to launch new campaigns to attract old customers.
  • We use AdRoll primarily for remarketing and it's a charm to use it. It's easy to use, has a great UI, is budget-friendly and offers remarketing capabilities across both web and social media.

Cons

  • Adroll's platform does not track the marketing operations we have done in other services, so when you start using it you should keep in mind that you do not have a solid enough base to start with marketing operations from scratch. Adroll is very expensive if you are going to publish on certain websites.
  • In the specifications of the application, it is detailed that it can also perform business collaboration functions. However, we do not find options that allow us, for example, to create a task organization system to manage our advertising strategies or an internal chat to maintain effective communication with them.
  • Adroll does not provide multi-channel marketing tools to improve communications with our users. That is, it is limited to only launching campaigns, without showing results on engagement analytics, and does not provide enough default templates so that we don't have to model each campaign without a base.
  • It's confusing that Adroll still fully exists when their core group decided to change their name in 2019 to Nextroll, but at least they still offer the same features on a general level within their online marketing tools. The developer api that Adroll offers doesn't make it easy for us to expand our system to work with apps.
  • For contextual targeting, there could have been more audience filter options, but I don't really mind at that price.

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Supported

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Supported

Company Information

AdRoll
Founded: 2006
United States
www.adroll.com

Company Information

Bannerflow
Founded: 2010
Sweden
www.bannerflow.com

Alternatives

Alternatives

Aroscop

Aroscop

Aroscop Tech

Categories

Categories

Ad Server Supported

Marketing Automation Features

A/B Testing Supported
Analytics / ROI Tracking Not Supported
Artificial Intelligence Not Supported
Content / Blogging Platform Supported
Customizable CTAs Supported
Drip Campaigns Supported
Dynamic Content Supported
Landing Pages / Web Forms Not Supported
Lead Scoring Not Supported
Sales Intelligence Supported
Search Marketing Not Supported
Segmentation Supported
Social Marketing Supported
Website Visitor Tracking Supported

Retargeting Features

A/B Testing Supported
Audience Targeting Supported
Behavioral Targeting Supported
Conversion Tracking Supported
Geo Targeting Supported
Mobile Retargeting Supported
Personalization Supported
Recommendation Engine Supported
Social Media Retargeting Supported

Marketing Automation Features

A/B Testing Supported
Analytics / ROI Tracking Supported
Artificial Intelligence Not Supported
Content / Blogging Platform Not Supported
Customizable CTAs Supported
Drip Campaigns Supported
Dynamic Content Supported
Landing Pages / Web Forms Supported
Lead Scoring Not Supported
Sales Intelligence Not Supported
Search Marketing Not Supported
Segmentation Supported
Social Marketing Supported
Website Visitor Tracking Not Supported

Ad Server Features

A/B Testing Supported
Ad Inventory Management Supported
Ad Optimization Supported
Banner Management Supported
Conversion Tracking Supported
Mobile Ad Serving Supported
Native Ad Serving Not Supported
Newsletter / Email Ad Serving Not Supported
Referrals / Affiliates Supported
Rich Media Ad Serving Supported
Video Ad Serving Supported

Creative Management Features

Billing & Invoicing Not Supported
Client Management Not Supported
Collaboration Supported
File Sharing Supported
Project Management Not Supported
Task Management Not Supported
Time Tracking Not Supported

Integrations

ActiveDEMAND Supported
Canopy Supported
ChannelMix Supported
Chartio Supported
Cohley Supported
Desktop.com Supported
Faraday Supported
Feedonomics Supported
Glew Supported
HubSpot Service Hub Supported
Instapage Supported
Joomla! Supported
Meltano Supported
Power My Analytics Supported
Starboard Suite Supported
Volusion Supported
Whatagraph Supported
WordPress Supported
Zapier Supported
Zoho CRM Supported

Integrations

ActiveDEMAND Not Supported
Canopy Not Supported
ChannelMix Not Supported
Chartio Not Supported
Cohley Not Supported
Desktop.com Not Supported
Faraday Not Supported
Feedonomics Not Supported
Glew Not Supported
HubSpot Service Hub Not Supported
Instapage Not Supported
Joomla! Not Supported
Meltano Not Supported
Power My Analytics Not Supported
Starboard Suite Not Supported
Volusion Not Supported
Whatagraph Not Supported
WordPress Not Supported
Zapier Not Supported
Zoho CRM Not Supported
Claim AdRoll and update features and information
Claim AdRoll and update features and information
Claim Bannerflow and update features and information
Claim Bannerflow and update features and information