AdBook+

AdBook+

FatTail
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About

FatTail is redefining the business of advertising by designing, developing and deploying powerful sales, operations, and marketplace solutions that put you, the publisher, in charge. At the heart of our business is a highly flexible Revenue Management Platform that helps you increase monetization, control, and scale. And instead of asking you to change your business practices to conform to our standards, our software platform is readily adaptable to yours, to help you do what you’re already doing – only faster, more efficiently, and more profitably. FatTail is a global enterprise advertising technology company. We power the only unified direct and programmatic supply platform. Our cloud-based solutions give publishers total control of media planning, sales, and revenue across a wide variety of advertising products and channels and offers buy side systems differentiated “top of the funnel” inventory supply from the world’s most trusted brands.

About

Magnite is the world’s largest independent sell-side ad platform. We’ll help you win across every channel, every format and on your terms. Since we’re not in competition with you, we work for you. That means full access to everything we have—our tech and teams to keep you ahead of the curve, our deep experience to guide you, and our independence to provide open-minded advice. You won’t find any walls (or hidden fees) around our garden, so everything you spend goes further. You get access to our global scale, advanced brand and fraud protection, and top-notch tech to help you find more of the audiences you want, wherever they are. We’re Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform that combines Rubicon Project’s programmatic expertise with Telaria’s leadership in CTV. Publishers use our technology to monetize their content across all screens and formats—including desktop, mobile, audio and CTV.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Large digital media publishers seeking a solution to improve their content and operations

Audience

Brands, companies and promoters looking for an independent sell-side ad platform to find specific audiences

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$100 per month
Free Version Supported
Free Trial Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Supported

Company Information

FatTail
Founded: 2001
United States
www.fattail.com

Company Information

Magnite
Founded: 2020
United States
www.magnite.com

Alternatives

Operative.One

Operative.One

Operative

Alternatives

HeadBidder

HeadBidder

FM Labs LLC

Categories

Categories

Publishing and Subscriptions Features

Advertising Management Supported
Books Not Supported
Campaign Management Supported
Catalogs Not Supported
Circulation Management Not Supported
Content Management Not Supported
Layout & Design Not Supported
Magazines Not Supported
Newsletters Supported
Newspapers Not Supported

Revenue Management Features

Competitor Analysis Not Supported
Dynamic Pricing Not Supported
For Airlines Not Supported
For Hospitality Industry Not Supported
Forecasting Not Supported
Inventory Control Supported
Price Optimization Supported
Recommendation Engine Not Supported
Yield Management Not Supported

Integrations

ASTRAD DSP Not Supported
Adagio Not Supported
Adloox Not Supported
Amazon Transparent Ad Marketplace (TAM) Not Supported
Amazon Unified Ad Marketplace (UAM) Not Supported
DV Publisher Suite Supported
Freestar Not Supported
KNOREX XPO Not Supported
Mile Not Supported
Placements.io Not Supported
Prebid Not Supported
PubPower Not Supported
The Moneytizer Not Supported

Integrations

ASTRAD DSP Supported
Adagio Supported
Adloox Supported
Amazon Transparent Ad Marketplace (TAM) Supported
Amazon Unified Ad Marketplace (UAM) Supported
DV Publisher Suite Not Supported
Freestar Supported
KNOREX XPO Supported
Mile Supported
Placements.io Supported
Prebid Supported
PubPower Supported
The Moneytizer Supported
Claim AdBook+ and update features and information
Claim AdBook+ and update features and information
Claim Magnite and update features and information
Claim Magnite and update features and information