Amazon Omnichannel MetricsAmazon
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Related Products
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About
AdBeacon is a real-time marketing analytics and performance optimization platform that gives businesses complete visibility into their advertising ecosystem. It centralizes cross-channel data into a single dashboard, transforming fragmented metrics into clear, actionable insights.
With live performance tracking, teams can monitor spend, revenue, conversion rates, and return on ad spend as campaigns run. AdBeacon eliminates data silos, reduces manual reporting, and improves attribution accuracy so marketers know exactly which campaigns and channels drive results.
Built for performance teams, agencies, and growth-focused brands, AdBeacon enables faster decision-making, smarter budget allocation, and continuous optimization. By turning marketing data into measurable insight, AdBeacon helps businesses scale efficiently, reduce wasted spend, and drive predictable revenue growth.
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About
CMO insights can help advertisers adjust budget allocation, optimize campaign tactics, and maximize media return on investment (ROI). CMOs create a unified view of your campaigns, offering a holistic sales funnel marketing strategy. Advertisers can measure the impact of top, middle, and bottom funnel strategies and tactics. Online article-level reports in CMO show the relationship between audiences, locations, and ad creatives in terms of results. CMOs provide agility to optimize and drive campaign effectiveness. Omnichannel Statistics (OCM) is one way that advertisers can measure the aggregate and total impact of their advertising tactics on shopping activities on Amazon and off Amazon while campaigns are still in the middle of the advertising period. CMOs include insights from all channels on Amazon and off Amazon, as well as online and offline shopping activities. All Amazon Ads products offer privacy and security, and all reports are aggregated and anonymized.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Marketing teams, media buyers and agencies interested in a tool to attribute ad spend, optimize paid campaigns and maximize profitability from their digital advertising efforts
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Audience
Businesses in need of a tool to measure the aggregate and total impact of their advertising tactics
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
$299 per month
Pricing based on monthly revenue (Brands)
Agency pricing based on number of users/brands (Flat rate for agencies)
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationAdBeacon
Founded: 2022
United States
www.adbeacon.com
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Company InformationAmazon
Founded: 1994
United States
advertising.amazon.com/measurement-analytics/omnichannel-metrics
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Categories |
Categories |
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Marketing Attribution Features
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking
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Integrations
Amazon Ads
Amazon
Amazon Brand Lift
Amazon DSP
Amazon Marketing Cloud
Attentive
BigCommerce
Facebook Ads
Google Ads
Klaviyo
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Integrations
Amazon Ads
Amazon
Amazon Brand Lift
Amazon DSP
Amazon Marketing Cloud
Attentive
BigCommerce
Facebook Ads
Google Ads
Klaviyo
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