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About

ABTestly is an A/B testing platform for teams that ship experiments in code rather than through a visual editor. You write each variation as real JavaScript and CSS. Experiments live in your repository and go through the same review as any other change. The runtime is about 31 KB gzipped, and the page is held until the variation is applied, so visitors do not see the control flash first. Assignment, exposure and conversion are recorded as three separate events on an exact ledger rather than one inferred number, so results stay auditable. Confidence intervals are shown with the sample size, no winner is declared before significance, and sample ratio mismatch is detected and flagged. Three statistics engines: frequentist on every plan, sequential and Bayesian from Pro upwards. Also a speed guardrail comparing p75 LCP against control. Pricing is published: $99 a month at 50,000 tracked users, $249 at 200,000, $549 at 500,000, with a 14-day trial on monthly plans.

About

Varify.io is a cloud-based AB testing and landing page optimization platform that lets businesses design, test, and improve website experiences to boost conversions without needing coding skills. It enables users to create unlimited AB tests and dynamic landing pages from existing web pages, using a visual editor or custom JavaScript or CSS, and integrates seamlessly with popular analytics tools like Google Analytics 4, Google Tag Manager, and other tracking systems so experiment results are evaluated directly in the user’s existing analytics setup without conflicting data. It supports personalization, audience and parameter targeting, split URL testing, and campaign boosters like exit intent layers and notifications to engage visitors more effectively. It is GDPR-compliant, works with single page applications, and aims to offer transparent, unlimited testing capabilities without traffic limits. Customer feedback highlights its intuitive interface, clear reporting, and fast setup.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Software engineering and CRO teams at ecommerce and SaaS companies who write their own test variations in code, and agencies running experiments for client sites.

Audience

Digital marketers, product managers, and small to midsize business owners who want to optimize websites and landing pages through data-driven AB testing without needing technical or coding expertise

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported

API

Offers API Not Supported

API

Offers API Supported

Screenshots and Videos

No images available

Screenshots and Videos

Pricing

$99/month
Free Version Not Supported
Free Trial Supported

Pricing

$189 per month
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

ABTestly
Founded: 2025
abtestly.com

Company Information

Varify.io
Founded: 2019
Germany
varify.io/en/

Alternatives

Alternatives

SplitWit

SplitWit

AntPace

Categories

AB Testing Supported

Categories

AB Testing Supported

Integrations

Adobe Analytics Not Supported
CSS Not Supported
Fullstory Not Supported
Google Analytics Not Supported
Google Chrome Not Supported
Google Cloud BigQuery Not Supported
Google Tag Manager Not Supported
JavaScript Not Supported
Matomo Not Supported
Piano Not Supported
Shopify Not Supported
Slack Not Supported
Snowplow Analytics Not Supported
Tealium Customer Data Hub Not Supported
etracker Not Supported

Integrations

Adobe Analytics Supported
CSS Supported
Fullstory Supported
Google Analytics Supported
Google Chrome Supported
Google Cloud BigQuery Supported
Google Tag Manager Supported
JavaScript Supported
Matomo Supported
Piano Supported
Shopify Supported
Slack Supported
Snowplow Analytics Supported
Tealium Customer Data Hub Supported
etracker Supported
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