Best URL Shorteners for Switchbar

Bitly is a link management platform that provides people, brands and businesses with scalable and secure tools to personalize, share and track their content links, while capturing data and insights with every click. On top of better deliverability and click-through, rich link-level data gives you crucial insight into your link engagement so your team can make smarter decisions around its content and communications. Take credit for your content and learn more about how it’s consumed by enabling auto-branding—a feature that ensures your brand remains in any link someone shortens pointing to your website.

TinyURL turns long URLs into short, branded links and reports what happens after each click. It was the first notable URL shortener, online since 2002, with over 4.4 million registered users and billions of links created. Every link reports clicks over time, referrer, geography, device type, operating system, browser and device language, with two years of history retained. Human and bot clicks are counted separately, so attribution figures can be trusted. Destinations stay editable after publishing, so a URL already printed or posted can be repointed without reissuing it. Add custom aliases, tags and expiration dates, generate QR codes, and run links on your own domain or subdomain. A REST API (OpenAPI 3.0, bearer-token auth) covers link creation, updates, deletion and analytics retrieval, plus bulk batch endpoints. Free accounts include 30 links a month, with links that never expire. Paid plans scale to 50,000 links a month; Enterprise adds a 99.9% SLA-backed uptime guarantee.