Audience
Companies that want an open and flexible CRM platform
About Zendesk Sunshine
Introducing Zendesk Sunshine, the open and flexible CRM platform. Sunshine is built on AWS and lets you seamlessly connect and understand all your customer data—wherever it lives. It’s fast, powerful, and gives you the freedom to build whatever you want. When it comes to the customer experience, most companies are stuck in the dark. They still use legacy CRM platforms that are hard to change and only offer a one‑dimensional view of customers. Zendesk Sunshine represents a whole new approach. Sunshine is a modern CRM platform, built on AWS. It gives you a complete picture of the customer, using any data — from anywhere. It gives you the agility to innovate and the power to scale. Above all, it gives you the freedom to build the best customer experiences. Put people—not legacy CRM—at the center of your business. Sunshine gives you the flexibility to identify, understand, and segment your customers for more personalized experiences.