Audience
Advertisers looking for solutions platform solutions to connect brands with their audiences
About Yahoo DSP
Top-notch tech. Massive scale. And one-to-one customer relationships. Yahoo DSP brings you all the benefits of a walled garden – without the wall.
Meet your happy medium. With huge scale, proprietary inventory and unique data, Yahoo DSP gives you all the benefits of a walled garden with the transparency of an independent.
Turbocharge your TV strategy and unlock incremental reach with our data-driven advanced TV solutions, available through the Yahoo DSP.
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Company Information
Yahoo
Founded: 1994
United States
www.advertising.yahooinc.com/our-dsp
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