Audience

Enterprises interested in a solution to measure the traffic in their stores and get market insights

About What the Shop

When measuring visits, go from testing sales volume to testing conversion rate. Analyze traffic spikes, trends and routes. Our platform becomes the privileged support of the weekly sales meeting! Measure the impact of your displays in terms of brand awareness (number of unique contacts exposed, number of exhibits) and your impact in terms of store drive (number of exposed people who went to the store after a display visit.) Finally, have all the attendance indicators: step nearby, visitors to the space or even a specific point of interest, time spent, heat map ... Go from intuition to information! By valuing each of these elements, you can calculate an accurate ROI for your event actions. The accuracy of our counts has been validated by more than 150,000 manual counts performed at hundreds of points of sale. Regular audits are conducted to validate the quality of our measurement so that you can make strategic decisions based on reliable data.

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Company Information

What the Shop
Founded: 2014
France
www.what-the-shop.com/analytics.php

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