Audience
FP&A leaders at subscription businesses who need automated root-cause analysis for KPI changes and performance variances
About Trace
Trace is an automated KPI analysis platform that helps teams see exactly why business metrics move without chasing dashboards or waiting days for answers. It uses metric trees to connect KPIs with their underlying drivers in a shared, computable model of performance, making analysis repeatable, explainable, and suitable for reliable AI-powered insights. Trace decomposes performance, attributes changes, ranks the most important drivers, compares results with plan, detects anomalies, and scans segments so teams can move from a question to a clear explanation in minutes. Unlike dashboards that only show what happened or AI copilots that still depend on users to direct the investigation, Trace encodes analytical skills that allow its AI agent to perform the analyst workflow autonomously. Teams can begin with one or two critical KPIs, use editable templates, and connect the platform to their warehouse without migrating or restructuring data.