Audience
FMCG and CPG brands, beverage companies, consumer electronics brands, personal care brands, retail chains, automotive and accessories brands, food and snacks brands, merchandising teams, promoters and programme managers
About Retail Merchandising Mobile App
Retail Merchandising Mobile App supports brand and retail field teams coordinating in-store campaigns. Managers configure campaigns, store lists, point-of-sale materials (POSM), execution guidance, and audit rules through a portal; assigned tasks then appear in the mobile app. Field users follow store-level workflows, capture and submit images as proof of placement, and log exceptions such as a closed or renovating store. Submitted work can pass through L1, L2, and L3 reviews, with mismatch tracking and compliance scoring. Dashboards report campaign coverage, execution status, outlet-level performance, and visibility measures. The system also supports offline field work and configurable campaign and audit workflows. It is aimed at FMCG and CPG brands, beverage, consumer electronics, personal care and automotive businesses, and retail chains managing merchandising across stores.
Pricing
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Company Information
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