Audience
Customer Data platform for companies
About RedPoint Customer Data Platform
Whether selling to, engaging with or supporting customers, marketers must now capture and use every insight possible. This is how Redpoint stands to help and stands alone: Letting you orchestrate large volumes of customer data, and operationalize them to drive revenue. While supporting even the most unique requirements for enterprise marketers. Efficiently exchange data between systems and applications with hundreds of pre-built connectors, including non-MarTech solutions. Correlate and correct data quality issues across systems, and automatically escalate exception handling to internal data stewards. Orchestrate customizable match & merge functions with complete oversight, version history and source prioritization. Orchestrate customizable match & merge functions with complete oversight, version history and source prioritization.
Scal-e
Scal-e is an Agile marketing cloud platform for large and medium-sized B2B or B2C companies willing to leverage customer insights to reduce the cost of customer acquisition and retention. Through no-code functionalities, Scal-e meets the needs of agility requested by digital marketers, analysts and ITs to integrate new communications channels or data sources. Together with a native integration of all modules, Scal-e agile digital marketing cloud platform for all-channel results, reduce total cost of ownership (TCO) and boost brands productivity :
- Cleanse and transform customer data from online, offline and onchain data sources,
- Manage customer privacy, Create consistent B2C or B2B 360 customer profiles,
- Orchestrate Segment-of-One digital marketing campaigns, loyalty, referral or compensation programs or distributed marketing approaches,
- Build custom dashboards.
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Salesforce Customer 360
Build a complete view of your customers and deliver the seamless experiences they expect. Build unified profiles, surface customer information, and integrate your data — all on one platform. Connect your data sources to a central hub for secure data exchange. Make connections between apps and Salesforce orgs, so data flows across all your clouds. Enable your systems to recognize every customer with a single, reconciled customer profile. Empower data stewards to comply with regulatory policy. Offer seamless customer experiences when you surface contact profile and customer data from multiple orgs. Deliver personalized engagement across all your clouds with a unified customer profile.
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Blueshift
Blueshift helps brands deliver relevant, connected experiences across every customer interaction.
It’s SmartHub CDP provides brands with the complete toolkit to seamlessly deliver 1:1 experiences in real-time across the entire omnichannel journey, including real-time data unification, audience segmentation, predictive intelligence, 1:1 personalization, omnichannel orchestration, and unmatched scale. The flexible, easy-to-use platform unifies customer data from any source, unlocks intelligence with customizable AI, and activates data across touchpoints in real-time using intelligent decisioning.
The path to delivering customer-centric experiences that grow revenue and drive results has never been quicker.
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Smaply
Smaply – the cutting-edge software for journey mapping with increased flexibility, customizability, and Journey Management functionalities.
Besides personas as the basis to build customer or user journey maps, Smaply also comes with state-of-the-art journey management functionalities. Build your maps in a flexible and intuitive editor, that makes it easy to cluster steps in stages, expand cards over multiple columns, add text, image, emotions and KPIs to a map, as well as opportunities, pain points and solutions. These are then reflected in the portfolio graph, which helps to keep an overview and prioritize. Metrics and KPIs are visualized besides pain points and opportunities. This support you in making informed decisions.
Moreover, Journey Management functionalities include granular user roles, comments on cards, and hierarchies to keep track of your CX strategy.
By being certified with ISO 27001:2022, SOC2 and by being fully GDPR compliant we are ready for enterprises.
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Integrations
Company Information
RedPoint Global
Founded: 2006
www.redpoint.net
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Product Details
Platforms Supported
SaaS
Training
Documentation
Live Online
Support
Phone Support
Online
RedPoint Customer Data Platform Frequently Asked Questions
RedPoint Customer Data Platform Product Features
Customer Data Platforms (CDP)
Customer Profiles
Data Integration
Data Matching
Personalization
Behavioral Analytics
Campaign Management
Customer Segmentation
GDPR Compliance
Predictive Modeling