Radixx Res

A paradigm shift was already underway in the airline industry. But the pandemic has accelerated the need to address underlying challenges posed by the industry´s legacy infrastructure. As airlines look to rebuild their businesses, new technology will play a key role in the return to profitability. More agility will be required to deploy evolving business strategies that respond to changing market and consumer behavior. In this context, a new approach to retail that differentiates and personalizes airline offers based on value, rather than commoditized attributes, is key. With customer profiles at its core, iFly RES enables airlines to turn passengers into uniquely identified individuals that can be served based on their needs, wants, and history. An inbuilt offer and order management system, coupled with dynamic product creation and pricing capabilities, accelerate airline revenue potential.

Hitit, established in 1994, is ranked as one of the top 3 global airline and travel IT solution providers in the world. Hitit’s “Crane ” brand offers a comprehensive suite that serves the diverse needs of flag carriers, low-cost and hybrid airlines, as well as ground-handling agencies. Hitit is a one-stop shop for new generation airline IT solutions, with flexible “Software as a Service” modules geared towards every part of an airline’s business lifecycle. Hitit’s solutions and services provide its aviation industry partners with state-of-the-art technology for passenger services, operations, accounting, and cargo, among others. Hitit currently serves more than 40 airlines and travel partners across Europe, Africa, Asia, Middle East, North, and Latin America. Hitit’s current reservation system partner airlines have processed more than 77 million annual passenger bookings, making full use of seamless GDS integration, omnichannel distribution, and unlimited ancillary capabilities.