Audience

Companies looking to create better customer experience with a customer data platform

About PwC Customer Link

Customer Link, a PwC Product, is a customer data platform that unifies your data and decades of PwC’s third party data to build a 360° view of your customers. Create better, more personalized experiences with unmatched customer data you can’t get from just any customer data platform. Activate consistent and personalized engagement across all channels and devices that meet the needs of your customers. See a holistic and dynamic customer profile that adapts to demand changes and shows you how and when to act with call-to-action triggers. Build an integrated view of individuals, households, and key segments of consumers with PwC’s AI and machine learning models. Gain transparency into your spend, channel, and customer engagement performance. See where money is potentially being wasted and discover new areas of opportunity with higher reward.

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Integrations

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Company Information

PwC
Founded: 1998
United Kingdom
www.pwc.com/us/en/products/customer-link.html

Videos and Screen Captures

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Product Details

Platforms Supported
SaaS
Training
Live Online
Support
Online

PwC Customer Link Frequently Asked Questions

Q: What kinds of users and organization types does PwC Customer Link work with?
Q: What languages does PwC Customer Link support in their product?
Q: What kind of support options does PwC Customer Link offer?
Q: What type of training does PwC Customer Link provide?

PwC Customer Link Product Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling