Audience

Artists and art galleries

About Primer

Primer is an art database and client relationship manager (CRM) designed for galleries, artists and art collections to easily store and access artwork, contacts, transactions, and exhibitions.

What makes Primer’s inventory particularly special? It provides a clear history of the work including anyone who has interacted with or even just reacted to the work. Seeing who did or almost did buy an artwork may suggest what to offer in the future.

The Contacts section is more than just a Rolodex. It is a valuable bank of clients and potential clients waiting to become your next sale. The most successful dealers and artists are proactive. They expand their clients’ horizons and surprise them by predicting their next favorite artist or artwork. Highly effective professionals use Primer’s layouts, tools, and searches to leverage contact data into actionable insights for better business gains.

Successfully conduct previews, offers, sales, consignments, and more.

Pricing

Starting Price:
$45 per month for artists
Pricing Details:
$195 per month for galleries

Integrations

No integrations listed.

Ratings/Reviews - 1 User Review

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Company Information

Primer Archives
Founded: 2009
United States
www.primerarchives.com

Videos and Screen Captures

Primer Screenshot 1
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Product Details

Platforms Supported
Cloud
iPhone
iPad
Training
Documentation
Live Online
In Person
Support
Phone Support
Online

Primer Frequently Asked Questions

Q: What kinds of users and organization types does Primer work with?
Primer works with these users and organization types: Mid Size Business, Small Business, Enterprise, Freelance, Nonprofit, Government, and Startup.
Q: What languages does Primer support in their product?
Primer supports these languages: English.
Q: What kind of support options does Primer offer?
Primer offers support via phone support and online.
Q: Does Primer have a mobile app?
Yes, Primer has a mobile app for iPhone and iPad.
Q: What type of training does Primer provide?
Primer provides training in the form of documentation, live online, and in person.
Q: How much does Primer cost?
Pricing for Primer starts at $45 per month for artists.

Primer Product Features

Art Gallery

Accounting Supported
Billing & Invoicing Supported
Commission Management Supported
Consignments Supported
Contact Management Supported
Inventory Management Supported
Pricing Management Supported
Marketing Management Not Supported
Online Gallery Not Supported
Point of Sale (POS) Not Supported
eCommerce Not Supported

Primer Verified User Reviews

Write a Review
  • Chelsea S.
    Director
    Used the software for: 2+ Years
    Frequency of Use: Daily
    User Role: User
    Company Size: 1 - 25
    Design 5 out of 5 stars
    Ease 5 out of 5 stars
    Features 5 out of 5 stars
    Pricing 5 out of 5 stars
    Support 5 out of 5 stars
    Probability You Would Recommend? 10 out of 10

    "Best fine art software with amazing customer service"

    5 out of 5 stars Posted 2020-05-23

    Pros: Primer understands the art world and what I need to do to sell more artwork. So easy to make my documents and online viewing rooms look how I want them too. Customer support is incredible, so friendly and knowledgeable. I was very frustrated with the old programs I used, which were clunky and required lots of "work arounds." Grateful to have Primer.

    Cons: It takes a couple days to learn how to use the software but they offer personal training sessions and a great help desk. The learning curve seemed very normal for an excellent program like this.

    Overall: Wonderful experience with Primer! Couldn't recommend more highly. The Primer team helped me learn to use their sales tools and are so easy to contact. Super happy with my documents and love online viewing rooms.

    Read More...
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