Audience
Marketing professionals and brand managers at enterprises seeking to increase customer engagement, collect valuable data, and drive higher conversion rates through gamified campaigns
About Playable
Playable is an enterprise-scale gamification platform that helps marketers turn engagement into meaningful business outcomes. It enables brands to create interactive, memorable experiences that boost recognition, loyalty, and advocacy. By capturing zero-party data through fun, compliant gameplay, Playable fuels smarter personalization and better marketing decisions. The platform maximizes customer interactions and conversions across paid, owned, and earned media channels. With proven results like increased click-through rates and form completions, Playable empowers brands to optimize marketing spend and ROI. Trusted by over 650 global brands, Playable is designed to deliver measurable impact quickly.
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Playable
Reach your best audience (email) with your best content (high quality video). Maximize awareness and ROI of your videos. Video stimulates interest and desire more than any other content type. Optimize your audience engagement. Clicks informed by video are better qualified clicks. Increase conversion and in turn revenue. Playable delivers the optimal video format (HEVC, H.265, WEBM, MP4, APNG, WEBP, or GIF) upon open. Playable’s mission is to optimize video marketing, using artificial intelligence and our unique dataset of what video content works best. The company was founded in 2016 with the purchase of the foundation patents for adding video content to email. We started by building our Video Email product that allows any marketer to add any video to their email campaigns. We love email because it already generates the highest return-on-investment for marketers, compared to other digital marketing channels.
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The software provides tools for creating, publishing and distributing playable marketing campaigns such as tournaments for prizes and instant games for coupons / discount codes / vouchers distribution to engage users, boost retention and increase recurring sales.
Key features include:
1. A drag-and-drop game editor
2. Games and design themes
3. Web page builder
4. Built-in Analytics and Google Analytics
5. Lead generation tools
6. Loyalty program tools
7. Promotional tools
8. Affiliate marketing tools.
9. Web integrations
10. Mobile integrations
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Playable Factory
Playable Factory is an intelligent marketing platform that brings creative playable & interactive ad solutions to enhance all marketing functions that drive user acquisition. We build highly engaging 2D/3D playable & interactive ads for mobile games, applications and brands. Interactive videos and end cards add an additional layer of engagement at the end of a regular 15-30 second video ad, giving users a feel for the application or websites' features and form. Gearbox is the place where you can create and iterate your own playable ads. View all your playable ad versions in one place. Ready to use on all well-known ad networks. Track your users and see what happens inside the playable ad. Obtain insights about your potential users. Simple, fast and easy to use. No need for any programming knowledge. Change the all visual elements, levels, environment, character and many more! Create unlimited different versions of playable for your game!
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Integrations
Company Information
Playable
Founded: 2017
Denmark
playable.com
Videos and Screen Captures
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Product Details
Platforms Supported
Cloud
Training
Live Online
Webinars
Support
Phone Support
Online
Playable Frequently Asked Questions
Playable Product Features
Gamification
Collaboration Tools
Contest Management
Feedback Management
For Sales
Leaderboards / Activity Tracking
Performance Metrics
Rewards Management
Badge Management
For Call Centers
For Developers
For Education
For Onboarding
Goal Setting / Tracking
