Who's Mailing What!
Who’s Mailing What! is a competitive intelligence platform and searchable database of direct mail and email marketing campaigns that gives marketers, copywriters, designers, and direct mail professionals access to hundreds of thousands of real direct mail pieces, sales letters, postcards, flyers, and archived emails from U.S. markets across more than 85 sub-categories and 21 primary industry categories. Users can search by keyword, competitor, or format to uncover successful creative elements, headlines, offers, designs, and promotion styles, track which businesses are actively mailing, view exact campaign creatives in PDF format, and gain insights into what’s working in their verticals. It also provides real-time notifications of new campaigns, full-text search via machine learning and OCR, and weekly updates to the database to help stay on top of industry trends, benchmark competitive activity, and inspire more effective direct mail strategies.
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CE Vision
CE Vision visualization platforms and data feeds deliver unrivaled market research and shopper behavior intelligence by fusing numerous privacy-compliant data types across geographies. These unique actionable insights are driven by near real-time market intelligence and benchmarking capabilities at the industry, subindustry, and brand levels with data on 12K+ tracked public and private brands and 494K+ store locations. You can view data by online, brick & mortar, and 3rd party channels as recent as 6 days post-purchase.
Global brands trust CE Vision data for market intelligence and to understand shopper behavior. Discover new competitors and growth drivers, compare sales against competition, assess customer loyalty and retention, benchmark market share, and analyze overall business performance.
Whether you're looking to better inform corporate strategy, power marketing insights, or better understand your shoppers, CE Vision offers the most accurate market intelligence.
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Klue
Klue is the competitive enablement platform built to collect, curate, and deliver competitive and market intelligence across every department of every business. Staying on top of the competition is easy with Klue. Klue tracks relevant news and data and combines it with internal sources. Deeper competitive intelligence gives you the edge against top rivals and growing threats. Never pull your hair out managing document versions again. Update sales battlecards effortlessly, collaborate seamlessly, and deliver consumable competitive strategies in the tools your Sales reps use every day. Arm reps with sales strategies to be more effective in closing deals. Easily searchable sales battlecards give tactics to handle objections, deposition competitors, and leverage strengths. Fuel better decision-making across the organization. Klue makes it easy to collect, curate, and deliver intel to multiple teams. Whether by email, web, mobile, or Salesforce, Klue works where you do.
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CODA
CODA (Consumer Data Analysis) is a data analytics tool developed for FMCG and Retail sector with an aim to refine, define and analyse huge amount of data.
CODA helps you to understand:
Brand and competition's market share
Numeric distribution
Category and Sub-category in-depth analysis
Top performing stores and SKU's
Trend analysis
NPD performance
Pricing analysis
Promotion performances with sales uplift
Geographic trends and performance
Store formats analysis
Outlet share with share of shelf tracking
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