Audience
Companies wanting an integrated and target platform that helps connect to their target audiences
About OUTFRONT
In name and in nature, we leverage the power of location, creative, and smart audience data to drive meaningful connections between brands and audiences in the real world with out-of-home advertising. Welcome to America's most visible and most versatile OOH media network. Engage audiences in the real world, where they live, love, work, and play. Digital out-of-home empowers brands with the ability to generate contextual relevance with dynamic creative triggered by daypart, location, traffic, weather, or even the score of the game. DOOH also allows marketers to execute campaigns much more quickly than with traditional billboards, with or without programmatic purchasing. Marketers also appreciate DOOH for its robust measurement and attribution capabilities, which allow advertisers to measure everything from brand lift to footfall.
Integrations
No integrations listed.
Company Information
OUTFRONT
United States
www.outfront.com
Videos and Screen Captures
BidMind
BidMind is an omnichannel programmatic advertising platform delivering ads across digital out-of-home (DOOH), digital audio, connected TV (CTV/OTT), mobile, and desktop.
We help brands and agencies launch data driven campaigns and offer a suite of industry leading targeting capabilities.
BidMind is available as both a self-service and managed service platform. It is also available as a white-label solution for agencies and advertisers ready to become tech vendors.
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CAYIN
CAYIN Technology provides Digital Signage solutions, including media players, servers, and software designed for the DOOH (Digital Out-of-home) networks. We develop industrial-grade digital signage appliances and tailored services so you don’t have to do the hard work. Digital signage, also known as electronic billboards or digital sign, is a multimedia display or an interactive platform that conveys relevant information to engage targeted audiences for marketing, educational, placemaking, advertising, and wayfinding purposes. As a professional digital signage manufacturer, CAYIN Technology devotes itself to developing and providing a complete portfolio of Digital Signage solutions, including diversified, powerful media players, content management servers, and advanced management software for monitoring and generating reports. As part of the Company’s non-stop efforts to cultivate its business in respective vertical markets, CAYIN develops xPost, the web-based application software.
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comScore
Connect the dots across multiple data sources to discover and act upon new opportunities to drive business growth. Build your business around the transformative currency for media measurement in a cross-platform world. Understand the impact of media and marketing efforts so you can improve ROI and make future decisions with confidence. Cross-platform measurement is necessary when making informed business decisions in an increasingly complex media environment. We help leading media properties, brands, and advertisers connect the dots to grow their businesses. Activate a powerful suite of audience, contextual, and cookie-free predictive targeting solutions to reach cross-platform audiences. We empower programmatic advertisers to access actionable target audiences in the DMP or DSP of their choice for campaigns on digital, mobile, CTV, DOOH, and podcasts.
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Vistar
Vistar powers today’s out-of-home industry with technology that dramatically enhances the buying, selling and management of digital signage media. Vistar media offers a complete end-to-end programmatic ecosystem to help your business get the most out of digital out-of-home media. This includes a demand-side platform (DSP), supply-side platform (SSP), and digital signage software (our ad platform and Cortex), all integrated together to enable data-driven, automated, measurable DOOH transactions. Automated creative transcoding ensures a seamless display of standard creative sizes across any OOH screen. Extend your targeting strategies into real-world media, through 1st-party data or our industry-leading partners, and apply consistent targeting across all DOOH with no manual effort required.
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Product Details
Platforms Supported
SaaS
Support
Online