NielsenIQ SmartStore

There is no need to ‘shop and shoot’ competitor products or compile content from hundreds of brands ever again with planogram information available at the brand's fingertips using NielsenIQ Brandbank’s Planogram Solutions. Access precise dimensions for both shelf ready packs and single units, creating accurate and consistent planograms. Utilizing our space planning software, brands can reduce the cost and effort in sourcing planogram content by accessing our online database and storing images and dimensions from thousands of brands across a spectrum of categories. Source competitor products from your category and utilize the product information to build the perfect planogram to share with retailers. Simplify the process of space planning by creating, managing and distributing merchandising information using one trusted source.

Trax enables brands and retailers to better navigate the new frontier of retail where the best of physical and digital come together to delight at the shelf. Trax provides the most powerful, accurate and consistent way for CPG manufacturers and retailers to collect, measure and analyse what is happening on the physical shelf. Our real-time shelf-monitoring and analytics platform reveals what’s happening in the aisles so you can optimize operations. Poorly managed shelves result in unhappy shoppers and missed sales, but retailers don’t have the manpower to spot every error as it happens. Trax automatically scans shelves, analyzes conditions, and prioritizes fixes to unlock each aisle’s full potential. Make sure every product is in the perfect place at every store — all the time. Trax Retail Execution uses advanced image-recognition technology and deep-learning algorithms to digitize the shelf and maximize sales.