PlayFab
The game industry's most powerful backend platform. Sign up for a developer account and explore all the ways you can control your game with Azure PlayFab's easy-to-use web interface. Ready to start integrating your game? Pick your SDK, fill in your credentials, and you're off and running! Everything you need to build and operate a live game. Meet players where they are and connect them with friends on any platform. Dynamically scale dedicated multiplayer servers. Keep players coming back for more. Gain immediate insight into game performance and potential issues. Import, store, process and export data generated by your games. Comply with GDPR, COPPA and other government regulations. Process payments, manage virtual currency, sell catalog items and guard against fraud. Help players build relationships and communities. Configure custom operations and react to events in real-time. Set up your virtual economy, add leaderboards or craft the perfect matchmaking logic.
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Pragma
Pragma is a powerful backend game engine designed to support live-service games with a full suite of online infrastructure. It provides seamless cross-platform account management, allowing players to connect and interact across different gaming ecosystems. The engine enhances social experiences by enabling friend systems, guilds, and in-game events. For multiplayer functionality, Pragma efficiently handles party systems, matchmaking, and server allocation. It also includes robust player data management, covering inventories, progression systems, and battle passes, along with tools for configuring in-game content, stores, and meta-game features. With built-in support for live operations, monetization, telemetry, and extensive customization, Pragma empowers developers to create scalable and engaging online experiences.
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TRAY
TRAY is a cloud-based software platform that enables service on-demand for merchants in the Family Entertainment, Amusement and Restaurant industries. The product suite includes point of sale, self-order kiosks, online ordering, electronic waivers, a mobile app and party booking and reservations. TRAY extends its functionality with integration options that provide automated email marketing, inventory, cashless gaming cards and third-party online ordering. Additionally, TRAY’s kiosks can be integrated with many leading point of sale systems, allowing merchants to enable self-service without having to replace their existing technology infrastructure. Because TRAY’s platform was designed with self-service in mind, kiosks feature an intuitive and attractive image-driven interface. Customization options allow the kiosks to be an extension of the merchant’s brand from start to checkout. The scalable platform is suitable for a single-location operator as well as larger enterprises.
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iion
iion is a unified game advertising platform that connects brands and game publishers across all gaming environments. It enables advertisers to create seamless ad campaigns through a self-serve platform, allowing engagement with audiences within games, around games, and beyond. For publishers, iion's fusiion solution diversifies revenue streams by providing access to premium branded advertisements from global partnerships, leading to higher CPMs. It supports in-game advertising, integrating brands directly into the gaming experience, as well as around-game and away-from-game placements, extending reach beyond the screen. iion's recent integration with PubMatic's OpenWrap enhances monetization opportunities for gaming publishers by connecting them with a broader range of advertisers. It is committed to simplifying game advertising by unifying campaigns across the gaming journey, empowering brands with innovative and impactful engagements.
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