Audience
Marketing leaders and marketing, growth, and data teams at consumer and B2B brands; the platform also addresses enterprise teams working with consumer data and identity products.
About Minerva
Minerva is an AI marketing platform for marketing leaders and teams at consumer and B2B brands. Its agentic tools connect a company's first-party customer information with Minerva's consumer data to enrich records, standardize audiences, and surface customer attributes and segments. Users can ask questions about audiences and campaigns, review funnel and performance insights, and use AI agents to develop hypotheses, draft campaign strategies and creative briefs, and prepare activations across advertising, direct-mail, and customer-engagement channels. The platform also supports measurement, reporting, and data workflows for enterprise teams using its data and identity products. Minerva is designed to help marketers understand consumers, plan and activate campaigns, and monitor results; available capabilities and connected channels depend on the setup.
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Pricing
Pricing Details:
The Growth tier for 50,000 records under management is $12,000 per year with annual billing, or $14,400 per year billed monthly ($1,200 per month); a 12-month commitment applies. Additional records are listed at $0.24 each. Enterprise pricing is custom.
Free Trial:
Free Trial available.
Company Information
Minerva BI
Founded: 2023
United States
www.minerva.io
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Platforms Supported
Cloud
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Documentation
Minerva Frequently Asked Questions
Q: What kinds of users and organization types does Minerva work with?
Minerva works with these users and organization types: Mid Size Business, Small Business, Enterprise, Freelance, Nonprofit, Government, and Startup.
Q: What languages does Minerva support in their product?
Minerva supports these languages: English.
Q: What other applications or services does Minerva integrate with?
Minerva integrates with: Braze, Attentive, ChatGPT, Claude, Customer.io, Google Ads, HubSpot CRM, Iterable, Klaviyo, Adobe Marketo Engage, LinkedIn Ads, Lob, Mailchimp, Meta Ads, Microsoft Advertising, Model Context Protocol (MCP), Reddit Ads, Salesforce, TikTok Ads, and X Ads (Twitter Ads).
Q: Does Minerva have an API?
Yes, Minerva has an API.
Q: What type of training does Minerva provide?
Minerva provides training in the form of documentation.
Q: Does Minerva offer a free trial?
Yes, Minerva offers a free trial.
