Audience
Market Research platform for companies
About MicroTracker
Create an annual tracking agenda in minutes, that brings you fresh, unbiased sample over time. Each wave adds another level of complex data to your study. Built-in data visualization software lets you compare waves, and filter results to hone in on a particular set of waves or responses. Use frequent pulses immediately after a launch to supplement ATUs, make fast, informed decisions, and change ground tactics as needed. Things happen. Modular and flexible question formats let you add questions and follow-up to insights from longer tracking projects or react to unexpected market events. Monitor your competitive positioning in new markets on a monthly basis by consistently tracking a core set of key performance indicators (KPIs) at any point in the product lifecycle.
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Company Information
InCrowd
Founded: 2010
United States
incrowdnow.com/products/microtracker/
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