Audience
Businesses seeking a tool to increase brand profitability through predictive strategies
About Mi360
Mi360 generates concise and actionable insights for you to estimate true returns from your marketing mix across each promotional channel. As a marketer, you avail the advantage of state-of-the-art predictive marketing analytics to optimize investments. Mi360 equips you with cutting-edge analytics to keep you ahead of the game against competing brands. It is a marketing mix modeling at its possible best, along with a detailed dashboard and marketing scenario evaluation. The business-specific features simplify the imperative measurement of ROI and marketing effectiveness throughout mainstream and digital marketing mediums and strategies. Track performance of the current marketing and promotional tactics through measured audience response and reception for your business and take a step ahead in generating higher ROIs. Stay cognizant of the progress and output for your marketing plans with interactive reports available on dashboards for smooth collaboration within and outside teams.