MailerLite

Pros: MailerLite has been a very important platform for our company mainly because it has helped us obtain a large number of clients thanks to the advertising we have done in the advertising campaign. One of the first things I like about this platform is the automated system response, this system is capable of automatically responding to any request made by customers, it does not matter if it is a request through our website or if they have sent us an email requesting a requirement, in the same way this automated system to respond any of your requests, in addition, also respond to the requests made by each client within each advertising campaign, this system is capable of detecting when a client has responded to the campaign correctly and we can configure an automated response for when this occurs. Another thing that I liked about this platform is that it has an integrated sales management system, it not only allows you to carry out advertising campaigns, but it also allows you to register each of the potential clients obtained through those campaigns, I can register them within of this database and I can keep track of each client obtained, it allows me to use a CRM system integrated within this same panel, which helps to optimize sales and retain clients immediately every time we run a new advertising campaign . In addition, I also liked the ease with which I can send a campaign simultaneously on my social networks and at the same time send them by email, every time I am going to send an advertising campaign I only have to select the social networks and if I want to send it by email, it will be sent immediately to all registered contacts.

Cons: MailerLite is an amazing platform to optimize ad campaign management service and also allows to manage all the sales or negotiations with leads, however, one of the main problems within this platform is that it is quite expensive, each of the plans that they offer are quite expensive, therefore, I do not recommend that this platform be used in small companies, since this will cause it to take a long time to obtain benefits or return on investment due to its high costs, I consider that this platform can only be used in medium or large companies, to maximize the profits corresponding to each advertising campaign. The second negative thing that I did not give you about this platform is that it does not have any email bounce system, it is very necessary that this system be implemented in order to know exactly if the client has correctly received the advertising campaign or if the filter of sending mail to bounced in this sent campaign, I consider that this function is very necessary so that we know exactly how many clients have received each campaign correctly. The last negative thing about this platform is regarding a specific feature of the application for mobile phones, currently this application only allows you to view the reports or the performance of each sent campaign in real time, you can also send campaigns that are ready through that platform, however, it is not possible to create new campaigns within it, you cannot design a campaign from scratch within this application, the only way to do it is through the desktop version or the web version.

Overall: MailerLite has been a software that has had an excellent performance within the real estate company, mainly because we constantly use this platform to design campaigns about property letters and to be able to maximize the number of clients that we obtain who are interested in the properties that we offer, we consider that This platform is key to developing a correct system of advertising campaigns, I have loved the great design that each campaign that I have developed has had, this platform has provided me with a large number of templates with excellent design which helps my campaign to be much more more attractive, I consider that the experience obtained within this platform has been incredible, I really liked the fact of being able to design campaigns in a simple way with the drag and drop system. I also believe that this platform should make improvements to the high costs that it has in each of its plans, they should also improve the application for mobile devices, since currently it only allows viewing reports or viewing the progress of each campaign but does not allow creating campaigns from zero, this application needs to be used as soon as possible.

Pros: The main feature that I like about MailerLite is that it has a fairly complete free trial, it has a good free trial service, which is capable of allowing us to create all kinds of advertising campaigns and send them to customers and a minute of payment of some fee , this free trial lasts approximately 1 month, but it is complete and you can get a lot of use out of it. The free trial has the testing system included, this way you can test all the advertising campaigns before you send them to your clients. Another thing that I like is that it has a mobile application for iOS devices, I have installed this application on my mobile phone and its general operation is quite good, it allows me to create advertising campaigns from my phone thanks to drag and drop systems, too I can monitor the entire advertising campaign is from my mobile phone, this application is really impressive. Finally, it has an excellent automatic response system, so that they are executed depending on the client's interaction.

Cons: One of the disadvantages that I have noticed within this platform is that it has very few pre-designed templates to incorporate into the advertising campaigns that you carry out, I have bought this platform with several alternatives and I have noticed that it has very few templates for all users. Another of the negative things is that you cannot carry out a joint advertising campaign from the platform, it would be excellent if within this platform you could carry out campaigns with the support of your colleague, or you can carry out a campaign with the help of your work team, this it would further facilitate the campaign and help it to have greater participation and collaboration.

Overall: MailerLite has managed to optimize our business advertising system, our company is dedicated to the sale of properties and their purchase, in this way we have been able to create advertising campaigns which help us attract more customers to buy our properties or access one of our services. I am happy with the general experience I have had with this platform, because it has allowed me to send advertising through email but also through my social networks, it is a fairly complete application, its general interface is quite comfortable to use, you can monitor the progress of each one of the campaigns and check the traffic they have generated. It is a fairly accessible shower, supra free and quite complete and allows you to access all the functions of the platform for a limited time.

Pros: MailerLite It has become our main way to generate advertising campaigns and expand marketing within our company, this is a very well structured platform, it has too many features to automate the workflow and make the audience benefit exponentially, This platform allows us to create advertising campaigns in various ways, and to achieve that campaigns can be diversified in a certain way. During my experience with this email marketing platform, I have liked several features, the most outstanding positive features were the following:

- MailerLite It has a diversification when creating advertising campaigns, which is the alternative of creating campaigns through the drag and drop editor, to customize campaigns in just a few minutes, and send them to your recipients. You can also create text messaging campaigns, this campaign is a bit easier to create and can be completed in just a few minutes. And the third way to create advertising campaigns within this platform is through the HTML editor, thanks to this editor you can create much more advanced campaigns, with a much more professional configuration and with a much more complete integration, HTML campaigns are really good and better than drag and drop campaigns.

- I love the way in which I can monetize each of the objects that I implement in each advertising campaign, I can add specific objects to each campaign and be able to sell them within it, I love the way in which I can integrate this platform with others trading platforms, We are a company specialized in selling properties and renting them, so linking a trading platform to our campaign service is fully functional and beneficial for all of us, as it helps to receive payments within the campaign without any problem and without using any external program.

- I love the way I can send targeted campaigns and generalized campaigns, thanks to this system I can send campaigns for each subscriber, it also allows me to use tagging and personalization functions that deliver relevant content for each specific subscriber. Targeted campaigns within this platform also allow me to schedule a campaign for a specific time zone, this scheduled campaign allows me to automate sending them to recipients.

-I love the auto-response mode that the MailerLite system has, within this platform I can configure automated responses that are sent depending on the action taken by the client within the campaign, create advanced marketing workflows within this platform It is quite simple and it helps to automate between the client and the campaign, I can configure the automated sending of emails depending on the client's interaction.

Cons: Within our experience with this e-mail marketing system, we have had great positive factors which have allowed this experience to be much more complete every day, however it is also important to mention that there have been several negative factors that have limited a little our experience, and cause us to be unable to enjoy some specific features. One of the main negative things that this platform does not accept you were the following:

- Within this platform, it is currently only possible to create advertising campaigns for emails and text messages, however it is not possible to create surveys. We have previously enjoyed various platforms that have allowed us to create campaigns and surveys within the same panel, but within MailerLite this is not currently possible. I would love for this platform to be multipurpose. This would help us to get a much more exponential benefit, designing surveys within each advertising campaign to question the recipients of the same and to be able to know exactly what experiences they have had completing the previously sent campaign. . It is important to us that the poll creation function is implemented as soon as possible.

- Currently, it is not possible to import content from another platform into this advertising campaign system, as I mentioned previously, we have previously used other e-mail marketing platforms, where we have various default designs for campaigns, those designs have not been able to be used within this platform since it does not allow exporting or importing designs or information from another place. It is important for us that this e-mail marketing system can import and export information from other media, thus helping this campaign to be created more easily.

- There is no way to measure the traffic generated by each campaign within our social networks. On several occasions we send campaigns through this medium through our social networks, but within this platform it is not possible to visualize the progress and the audience that we have obtained through that publication on social networks, it would be excellent to be able to measure that traffic from social networks since This information is very important to us.

Overall: Our positive experience with this platform begins when we were learning to use it, our process of learning and adapting to each of the functionalities was quite complete, we managed to quickly adapt to the platform in a period of two weeks, within those two weeks we managed to understand with total clarity how to automate our advertising campaigns and how to make our sales benefit on a large scale and in the long term. I am in charge of the sales sector, and this platform has been one of the main benefits for our sector, since it has allowed our sales and our audience acquisition to be much more optimal. Creating campaigns for this entire platform and editing it is a fairly simple process, since it has a drag and drop feature which allows me to create advertising campaigns in just a few minutes, and in our company we have developers specialized which are capable of creating campaigns with an HTML system, campaigns that are not suitable for much more advanced topics. I also love the way in which this system allows me to automatically generate reports of the audience that we have captured for each advertising campaign, if it is true that, as I mentioned previously, it is not possible to monitor the audience captured from our social networks, it is not It is possible to visualize how many audiences we have captured from platforms such as Facebook or Instagram, however, knowing exactly how much audience we have captured in general is very important to us. This platform has behaved wonderfully, its design in general is quite good, its way of automating our campaigns is quite good, and its prices are relatively low, I am grateful because this platform has given me what I have been looking for in a long time.

Pros: What company would not like to have an automation when sending their campaigns? Having an automated response depending on the customer's actions is the best thing about any Marketing service. MailerLite focuses on offering the best expectation for the clients and receivers of each campaign, during the use we have had in our company, we have noticed the following positive characteristics:

- MailerLite has the ability to create and manage drip campaigns. With the drip system, campaigns with automated responses can be created, depending on the actions of the client with the campaign that has previously been sent. I love this feature because it allows our customers to receive immediate responses via email, and thus have a good sales procedure. This feature has allowed us to close more deals.

- It has an excellent email marketing system, providing me with a wide variety of designs for each campaign that I am going to carry out through email. In addition, MailerLite also has templates to create emails right away, without the need to do it manually.

- It has an excellent anti-spam system, so that a large number of our email campaigns reach their recipients without any type of blocking by the recipients. All emails sent from MailerLite reach their recipient.

- I love the integration system that it has with our event system, coming to work automatically when each event ends. MailerLite sends automated campaigns to all event participants, in order to attract new potential customers.

Cons: I consider that I have not had any type of problem during my experience with MailerLite, this software has exceeded my expectations and has performed excellently during its operation in my sales and marketing sector. I have never had any kind of problem during the creation, distribution or administration of advertising campaigns, I have always felt comfortable, the customer support has been really good and I have enjoyed a very good automated system to obtain clients. I hope not to have any kind of problem in the future, MailerLite is second to none.

Overall: When we started using this platform to create advertising campaigns we did not feel so comfortable, it was quite complicated to adapt to the features that MailerLite was offering us, the UI was quite basic and confusing, however, with the passage of time we managed to fully adapt to MailerLite and get the most out of it, to be able to manage large-scale advertising campaigns. It has been for more than a year in our sales and marketing sector, and we are really satisfied with the general results that it has brought, we have been able to control the audience that accesses our campaigns and we have also had really detailed reports on the behavior of the clients. and the interaction they have with the campaigns.

We will continue to use this great platform to optimize the marketing of our company day after day, it is fantastic how we can send campaigns through social networks with a single click.

Pros: I really like the fact that this is an entirely computer-operated system which is very user-friendly. I like the design of this mailer (HTML, templates, drag and drop, etc)

Cons: So far so good, there is nothing I have not liked about this. Every time I pay for the service I know I'm making the best choice.

Overall: I love the option that it gives you to schedule the emailers to my customers, giving you the opportunity to set their preferred time as well. It's been a game-changer.

Pros: MailerLite is by far the easiest of the newsletter providers to use. You can set up automations, create landing pages, and sort your subscribers into groups fairly easily. It also makes really beautiful emails that look polished. I say this after having tried both Mailchimp and ConvertKit.

Cons: MailerLite's free trial is less generous than other providers. It only allows you 1000 unique subscribers. As an author using a giveaway for sign ups, a lot of the people who sign up to my list end up never opening another email. Yet that dead weight still counts at MailerLite, which means it'd difficult to get a decent newsletter started on their trial.

Overall: MailerLite provides an easy to use platform that creates beautiful, professional-looking emails. However, its less generous free trial means you'll be paying right away or looking for a different platform, which is an incredible hassle.

Pros: MailerLite has a clean and easy to access user interface, really good for email marketing newbies. It also has great automation.

Cons: Lack of really in-depth customizable features like complex automation (like you'd see in HubSpot). I don't really care for "segments" feature, I haven't really found that much of a use for it.

Overall: Overall, I really like MailerLite, mainly for it's great UI/UX interface. It's fast, simple, and easy to deploy.

Pros: Has all the functionality we need for our mailing campaigns and links to other applications.

Most of all is very intuitive and any one with little practice can learn to use it.

Cons: Any cons are really relevant, all basic features are in place.

Overall: Great product, I had been looking for a tool like MailerLite but never find one as simple to use but overall excellent.

Pros: I really like MailerLite because it is easy to use and it works perfectly with Divi which I use for my website. The price is also really good and it has almost all features I need.

Cons: I would really appreciate if there would be more than one entrance point at the automation but hopefully this feature will be added one day.

Overall: MailerLite is a good tool for beginners and for more advanced users who want to share the latest news with their community.

Pros: I love that MailerLite is super easy to use, and when I get stuck, they are so easy to reach and help me fix any problems I have. There are a ton of great features and automation is very easy.

Cons: Sometimes there are steps in automation that don't make sense to me, like adding extra time. But even then, support always helps me out!

Overall: I've used a few others over the last 10 years, but MailerLite is by far the best choice for my business!

Pros: Ease of use. I jumped right in and got started.
Great customer service. I've only had to contact them once, but they were on it!

Cons: None that I can think of. Everything I've encountered to this point has been positive and just what I needed.

Overall: Coming from Mailchimp was a delight when I arrived here with MailerLite. I imported all of my contacts with ease and there was a low learning curve. I was surprised at how quickly I could create and email a campaign. In addition, it's affordable for those just building their lists and has so many features to make your brand shine. When I switched to MailerLite, I found a new email marketing home!

Pros: It's very easy to do beautiful email campaigns. It has easy to use design program, you can re-use different campaigns. Also it takes care of GDPR and everything.
Also management of different recipient groups is well implemented. And the prices are fair.

Cons: Having some email notifications before the yearly plan expires would be great.

Overall: We like using the program. It has become one of pillars of advertising in our cultural center.
We could use some UTM options for campaign tracking, but it can be done manually, so no problem.

Pros: Easy to use, reasonably priced, does everything I need and more. The support team is awesome.

Cons: N/A.

Overall: When I have questions, I get answers in minutes.

Pros: Easy to use.
Pretty layout.
Reasonable Price.
Good backup team with chat right away.
Good combination of other services.

Cons: Would like more style of templates.
Would like more style of design blocks.
Would like a quicker loading when editing.
Would like more combination, like combine marketing letter with CRM or leads.

Overall: Great cloud service with easy setup and editing tools, support service is excellent and it solved my problem right away.

Pros: I'm not technically trained or even very competent, but I have managed to create some great email newsletters for my small business. The support from MailerLite has been amazing - accurate and always encouraging. Love the service and the end results.

Cons: There is nothing I wish to complain about!

Overall: Excellent . Why would I wish to write anything else! I’ve found MailerLite to be well priced, simple to use and effective.

Pros: Love the simplicity of this app. Well thought out, the team at MailerLite have put much thought into what is truly essential for a mailing app at a great price point.

Was using Active Campaign and Mailchimp and Klaviyo- they feel clunky and are much pricier than what MailerLite offers, still permitting automation, and ease of use for non-coders and is very intuitive, fast and reliable.

Cons: I only wish there was a solution to link my students on Teachable through Zapier into MailerLite's Groups automatically - without much setup. But apart from that, I am really happy with the decision to move over!

Overall: Their support team is helpful. Very quick, knowledgeable even at different times of the day. They also tell you the answers directly ( they do not referring you to different links as guides to read up ) so you can solve the issue at hand.

Pros: I spent seven years slogging away with the monkey email site and I am so glad I switched to MailerLite. I am a one-person business, so I don't have time to waste navigating a system that's not intuitive. MailerLite is intuitive. Whenever I wonder if there's a certain feature, there is. And the cost can't be beat. I cut my email costs in half.

Cons: I honestly can't think of a single thing I don't like.

Overall: I'm extremely happy and will never leave unless something terrible happens. I love MailerLite. It's the best business decision I've made in a long time.

Pros: Ease of use.
Nice user interface.
Excellent customer support.
They send emails with nice tips.
Very convenient alternative for small operations like mine.

Cons: HTML features in certain blocks are not available.

Overall: It's a great tool for people with almost no background in this field. Easy to use and highly convenient.

Pros: Easy to use and easy to understand. No problem transitioning and moving my subscribers over. Designing newsletters is quick and easy.

Cons: No cons from my perspective at this time. I have had no trouble with the transition and enjoy designing newsletters for my subscribers.

Overall: The transition to MailerLite was simple and easy. Understanding how to use MailerLite has been an easy experience.

Pros: This system is super user friendly. It's easy to pick up, create, adjust, and explore. I appreciate the stats, too. Plus, the look of the emails are always stunning and make an impact in the inbox.

Cons: Nothing so far. Honestly, I'm a huge fan. I've been able to work within other systems for clients and it takes twice as long (if not more) to do anything.

Overall: I highly recommend MailerLite for any business. I've worked in other systems that are nowhere near as user friendly and do not deliver the pristine look that MailerLite does. The ability to run my web forms and pop ups from here is also a personal favorite. The automations are simple to establish, even for those who have never used an email list system before.