Audience
Ranchers and livestock producers who want to market and sell cattle or equipment nationwide through integrated online auctions and digital marketplace tools
About LiveAg
LiveAg is a digital livestock and agricultural marketplace powered by a proprietary platform that enables producers and buyers to participate in multiple types of auctions through a single, integrated system. It supports timed auctions, in-person events, and live video auctions that run continuously, combining traditional sale methods with modern online capabilities to create a unified hub for livestock and equipment transactions. It allows users to connect with a nationwide network of buyers, auction markets, and industry participants, simplifying the process of marketing cattle and agricultural assets across different regions. It integrates various sales channels, including auction-based bidding and fixed-price listings through its Xchange feature, where users can list livestock or equipment with a “Buy Now” price without requiring an auctioneer. LiveAg’s software is designed to streamline the full transaction lifecycle.