Audience
Restaurants in LatAm (ES)
About Jefe
Jefe is a restaurant direct-ordering platform that brings WhatsApp conversations, a branded online storefront, and order handling together. Its AI assistant answers menu and delivery questions, recommends items, shares the restaurant's store link, and helps customers place orders; order details are organized for the kitchen and delivery workflow. Restaurants can keep menu information current, manage direct orders, and use WhatsApp marketing tools to encourage repeat purchases. The platform also provides customer and franchise insights and connects with payment providers, restaurant management systems, and logistics services, with available integrations depending on market and setup. Jefe is aimed at restaurants in Spanish-speaking Latin America that want to manage a direct ordering channel alongside other sales channels.