HealthVerity Consent

Bring your client, prospect and lead data together into one solution. Gather data spread across individual systems and campaign tools into a single unified view of the customer. Use this throughout the organization when you need an integrated, 360-degree view of your customer, GDPR-proof. With the PRDCT Audience Builder use your unified customer view to make omnichannel campaigns and improve your marketing effectiveness. The PRDCT apps make it easy to reach your customer data goals, whether it's segmenting customers, personalizing content or improving your general marketing effectiveness. We do the hard work centralizing your customer data from across your data ecosystem. This gives you more time to understand, connect with and activate your customers. PRDCT automatically captures individual consent from all your source systems and combines this into GDPR proof customer permissions and preferences.

VALUABLE INFORMATION Protect customers' personal data as an asset as you collect their permissions Generate richer customer insight through analysis of permitted data Boost the value exchange between you & your customers MANAGE & ENRICH CUSTOMER RELATIONSHIPS Improve trust through personal data transparency Allow customers to manage their permission changes in real time Retain customer permissions by presenting granular consent options REGULATORY COMPLIANCE Record permissions across all customer touch-points in one central platform Manage the 6 lawful bases defined by GDPR Capture the privacy policy active at date of permission granted Provide an immutable audit trail SALESFORCE Enables Sales, Marketing, Service and Financial Services Clouds Works with leads and contacts in Tasks and Cases Able to surface permissions data across all customer touch-points with snap-ins Provides standard web-to-lead functionality no need for bespoke solutions Aligned to GDPR articles