Audience

Organizations that want a simple but powerful tag management solution

About Google Tag Manager

Tag management made easy. Manage all your website tags without editing code. Google Tag Manager delivers simple, reliable, easily integrated tag management solutions— for free. Efficiently add and update your own website tags to better understand conversions, site analytics, and more. Tag Manager supports and integrates with all Google and third-party tags. Error checking, security features, and speedy tag loading ensure that all your tags work. Improve collaboration across your business. Features like workspaces, granular access controls, and support for multi-environment testing mean that marketing and IT can work together efficiently. Get access to features like easy preview and debug tools, auto-event triggers, and a user-friendly interface to help you manage your tags. Tag Manager works seamlessly with Google and third-party tags, so you can change tags on the fly – saving time and increasing efficiency. Conversion tracking, basic remarketing, and dynamic remarketing.

Other Popular Alternatives & Related Software
Google Analytics
Google Analytics
(60 Ratings)
Get to know your customers. Get a deeper understanding of your customers. Google Analytics gives you the free tools you need to analyze data for your business in one place. Google Analytics 4 (GA4) is the latest iteration of Google’s analytics platform, designed to provide a deeper and more comprehensive understanding of user behavior across websites and apps. Built with a privacy-centric approach, GA4 leverages event-based tracking instead of session-based tracking, enabling more flexible and detailed data collection. It offers advanced features like cross-platform tracking, machine learning-powered insights, and predictive analytics to help businesses better understand customer journeys and make data-driven decisions. With improved integration with Google Ads and customizable reporting, GA4 empowers organizations to optimize their marketing strategies while adhering to evolving privacy regulations.
Learn more
Formplus
Formplus
(11 Ratings)
Formplus is a robust drag-and-drop online form builder perfect for creating mobile-friendly web forms. Whatever your industry or use case, Formplus is equipped with over 1000+ form templates to help you collect customer feedback, create workflows, or receive payments. Formplus currently serves customers across various industries such as Education, Logistics, Event planning, Non-Profits, E-commerce and so much more. The app is packed with powerful features such as; document merge, digital signatures, file uploads, repeating data sections, save & resume, on-form payments, and conditional logic. With numerous sharing options such as Website and WordPress embed, Formplus forms can be easily shared across social media channels, via QR codes, and via customized Email Invitation with prefilled data. The tool also integrates with third-party storage apps like Google Drive, Dropbox, Microsoft OneDrive, and third-party integrations like Zapier. Sign up for free today.
Learn more
Tealium Customer Data Hub
Tealium Customer Data Hub
Tealium Customer Data Hub is an advanced platform designed to unify, manage, and activate customer data across multiple channels and touchpoints. By integrating data from websites, mobile apps, and other digital sources, it enables businesses to create a cohesive, real-time view of their customers. This centralized data hub empowers organizations to deliver personalized experiences, optimize marketing strategies, and enhance customer engagement. With robust features like data collection, audience segmentation, and real-time data orchestration, Tealium Customer Data Hub allows businesses to turn raw data into actionable insights, driving more effective customer interactions and improved business outcomes.
Learn more
Google Cloud Observability
Google Cloud Observability
Google Cloud Observability offers a set of powerful services that help you monitor and understand the behavior, health, and performance of your applications. By analyzing telemetry data, including metrics, logs, and traces, the platform helps you identify and respond to issues quickly, improving application reliability and availability. Google Cloud's observability tools provide in-depth analytics and insights to ensure your applications perform optimally, offering proactive issue detection, troubleshooting, and debugging capabilities. Whether you're managing cloud services or third-party applications, Google Cloud's observability features enable you to maintain a comprehensive view of your systems.
Learn more

Pricing

Free Version:
Free Version available.

Integrations

See Integrations

Ratings/Reviews

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Company Information

Google
Founded: 1998
United States
marketingplatform.google.com/about/tag-manager/

Videos and Screen Captures

Google Tag Manager Screenshot 1
Google Tag Manager Screenshot 1
Other Useful Business Software
Our Free Plans just got better! | Auth0 Icon
Our Free Plans just got better! | Auth0

With up to 25k MAUs and unlimited Okta connections, our Free Plan lets you focus on what you do best—building great apps.

You asked, we delivered! Auth0 is excited to expand our Free and Paid plans to include more options so you can focus on building, deploying, and scaling applications without having to worry about your security. Auth0 now, thank yourself later.
Try free now

Product Details

Platforms Supported
Cloud
Training
Documentation

Google Tag Manager Frequently Asked Questions

Q: What kinds of users and organization types does Google Tag Manager work with?
Q: What languages does Google Tag Manager support in their product?
Q: What other applications or services does Google Tag Manager integrate with?
Q: What type of training does Google Tag Manager provide?

Google Tag Manager Product Features

Tag Management

Custom Tags
Error Checking
Event Tracking
Policy Management
Roles / Permissions
Rules-Driven Tag Execution
Synchronous / Asynchronous Tags
Tag Library
Tag Variable Mapping
Version Control