Audience
Companies seeking a solution to improve customer engagement with their brand and manage their donations
About Good-Loop
Through Good-Loop, if people choose to engage with your brand, they unlock a free donation and can choose which of your charity partners they'd like to support. So brands can do some good in the world whilst delivering better ad performance and building brand love. We wrap existing video ads in our unique ethical formats and distribute them across the web. When people choose to give a bit of attention to an ad, they unlock a free donation funded by the advertiser. In return, advertisers get higher ad engagement, with significantly higher ad recall, all whilst building brand love. Skippable programmatic video, on premium publisher sites and YouTube. If someone chooses to not skip and to watch your content for 10-15 seconds, they unlock a free donation, funded by the advertiser, and can choose a good cause to support. High-engagement social posts on Twitter, Facebook, Instagram, and Snapchat. If someone chooses to click or swipe on your content, they unlock a free donation.