Gong

Pros: The easy way I can find a call makes it very feasible to use this platform, since when I want to remember or listen to past conversations, I only have to enter the keywords that I remember that occurred within a call-in order to locate a conversation. specific within so many calls that I make daily. The implementation of this platform has been easy, and I have not had to configure almost any difficult parameters, so it has been easy for me to manage its functions successfully from the first time. This platform is also feasible when working as a team and you have to analyze the conversations that another team member has had with a client and find out what the objectives that this client wanted to achieve with the company where I work were, so there is no excuse for missing information about clients and their needs, plus I can obtain data on future calls with clients.

I have a space where I can create training for new users regarding my work area, which in this case is sales. I have a track record of all the simulation of the calls made by the users that I have personally trained, and the interface keeps me up to date with all the updates of the people whom I am training. On the part of the user I am training, I have gone through the same situation where I was trained by the administrators in charge at the time and I can say that it has been wonderful how this platform is created, it prepares one to be able to carry out a better analysis time to make sales and also be able to apply the best techniques to make agreements efficiently, being able to generate good experiences and agreements with customers.

Cons: I would love for all calls to be automatically recorded without having to interrupt a conversation for not remembering when I'm not Gonging before starting a call, so it's annoying and I waste a bit of time needing to check that everything is working properly . I would also like that when Gong is starting a recording it is not a distraction since it occupies a certain area of the screen that becomes annoying and also generates a noise at the beginning that even the person with whom I am having a meeting realizes that something is being recorded, which is not only annoying, but also embarrassing. I don't want to say that it doesn't integrate well with the other platforms, but rather that it should integrate more with the meeting applications where Gong is automatically launched without having to do that process manually anymore, just to have to perform the analysis of the conversation calmly without having to I don't have to worry about missing an important part of the conversation because I didn't cast Gong on time.

The training that Gong has for new users is not as complete as it seems, I have even attended their seminars and they have not had a great impact on how I should implement this platform in my work environment to generate more sales through the automatic analysis of the meetings with clients, so I have been able to receive better training on this platform through external courses or online tutorials to get more out of Gong tools. I know that this platform only provides the service that it is offering and that it is not obliged to explain in detail how to have a better performance, but in most of the platforms that I manage they have an assisted and deep training that allows any user to easily learn how each of its features works. Therefore, it would not hurt to improve this service, if it is possible to include them in the payment plans to have better assistance in terms of having better training in the correct use of this platform.

Overall: I apply Gong daily to my sales strategies as it allows me to review the calls to find the best keywords and know what the next step is, I have to take in the following business calls with recurring customers. Gong helps a lot to remember past clients so that I don't waste time trying to remember past meetings with clients, but I can simply have a kind of database that saves me time by not having to check with accounts of the client which is a long process. I have been able to analyze any information obtained from past conversations that I have had with my clients in order to more clearly understand my clients by associating the knowledge obtained. In case of analyzing that the client has not liked something, I can understand through Gong what they do not like about the agreements and thus be able to discard or improve them for future calls, avoiding stress when it comes to important conversations.

You can usually forget certain things that customers have said during a call and I have not been able to write everything down completely, thanks to Gong making transcriptions of the calls I can easily remember what a customer said without having to remember everything He said exactly, this being easier since I can only annotate keywords so that later I can more calmly have a more complete annotation of what I am interested in annotating about the client. This has allowed me to save a lot of time by not having to tell the client to repeat what he said twice during a meeting, having more efficiency during calls by only having to concentrate on generating a better agreement that benefits both parties. What I would like in the transcriptions is that they were faster since it can take a long time for them to be ready to be analyzed and listened to again, I feel this takes a long time because during the waiting time instead of writing down everything What I need at once I have to do other work tasks to take advantage of the time and this derails me a bit in my work process.

Pros: * Gong works very well with all the integrations with the platforms where voice or video calls can be made. Despite the fact that certain platforms have transcriptions included, such as Zoom, it is not as intuitive or easy to use, nor does it make transcriptions as accurate as Gong does. This has saved me a lot of time as I don't have to listen to a recorded call at the speed with which it was made but can just skip when they talk or say something important that this platform has highlighted. Thus, being able to optimize my workflow since I can navigate and search for specific sections that are of interest and usefulness to me in each transcription.

* The use of this platform in general terms I can say that it has been very easy, I did not have to struggle to understand how Gong worked and provided solutions for calls. In addition, it was easy to be able to connect all the communication platforms to have the best work performance in looking for solutions according to the words analyzed by this platform. An example of this is when I use Slack with Gong where word tagging works on both platforms, thus being able to work better as a team when I'm not inside Gong and someone from the team tags me in a call.

* Gong identifies words well including questions, is very efficient in understanding the context of each conversation and suggests certain actions to take when I have conversations with a customer. This platform has made it possible to improve relations with clients and improve conversations that allow solutions to be provided instantly within a call, since it helps train the team to be more efficient each time they have contact with a client.

Cons: * English is the language that this platform focuses on the most, so it limits companies or individuals who do not handle the language well from having problems with the implementation of Gong. I want to say that the problem that it handles with languages is extremely serious, especially when it comes to carrying out an analysis for clients that speak languages other than English, since with this problem this platform does not work correctly in other languages, so that can cause confusion in the results that are thrown by those who analyze a conversation that was had with a client of a foreign language. Despite the fact that this platform claims to handle a large number of languages, this does not mean that it handles them correctly since there are many that need to be polished with languages that are not English.

* Some transcriptions do not hit the nail on the head, this function is very good to go beyond what the client wants to say. However, I think that certain aspects of the transcriptions still need to be improved as there are words that are misplaced, and I have to listen to the original audio to realize what the client was really trying to tell me. I know that achieving a good transcription can be difficult but not impossible since I have tried the transcription on my iPhone by placing the audio with transition errors in Gong and it turned out that a cleaner and clearer transcription can be made on my phone, I even did it on an Android phone which isn't perfect either, but he still managed to hit words that Gong couldn't detect. So, a little more work is needed because there may be words that one is missing and then the client is not well understood.

* The mobile app allows me to listen to calls on the go, but it has too many bugs that are more problems than benefits of using Gong on my mobile phone. On Android it tends to crash the app as it seems to overload the more, I use it. I also have problems with the playlists because if I open them from another application such as email or WhatsApp message it just redirects me to the browser version and not directly to the application, this is annoying because it does not have the same performance and fluidity use Gong from the mobile browser than from the application itself.

Overall: It made it much easier for me to be able to more easily locate key moments in each voice or video call that has been made with any client. Gong has been quite efficient in being able to listen to the calls made, both those made by me and those made by my work team, since this way it can be more effective when working collaboratively. This platform adds value to my work in the marketing sector since I can have a better decision making of my strategies, being able to optimize all my work having the best keywords to be able to apply the best solutions to enhance my work. Also, the transcriptions that are made within this platform are obtained in real time, so you do not have to wait for the audio-to-text process, but simply once Gong is activated within the different platforms that can be integrated and thus can be had. transcriptions in real time.

Another advantage that I forgot to mention is that this platform adapts to what the teams need, by this I mean that depending on how big the work team is and how useful Gong can be, this platform will have prices with a flexibility that not only works for work teams but is also suitable for individuals who want to apply the tools of this platform to their daily work to take advantage of clients in both the marketing and sales areas.

Although I would like them to polish the mobile application more so that it is more practical to be able to listen to a call on the go, this being more practical than spending all day on a PC to carry out said action. Also, that I really like the mobile application since it is very complete and does not limit the functions of the Windows version since many platforms use the mobile version to only show the basic and general tools of the features offered by their platforms.

Pros: º It is very fascinating to be able to have a search engine to find calls more easily, it is useful when you have a lot of calls that have not been classified or simply everything is saturated. The simplicity is very nice since I only have to enter words to be able to find a specific call more easily.

º It is very useful to be able to have the transcripts of the calls so that I can use the search engine in case I need it when I want to find a specific call. In addition, transcribing a call makes it easier to know what happened during the recorded calls without necessarily having to listen to all the calls, just take a visit and understand how everything went thanks to the recordings and transcripts.

º The implementation within the company was very practical since for me and all the employees it was very intuitive to integrate this platform with the sales department to speed it up. It was very relieving not having to go through great learning processes, being able to subtract work time when a new employee does not know about this type of platform, thus being able to automate sales is automated and put into practice.

º I like having the possibility to go back in the calls and also control the speed in which it is reproduced, thus being able to have more control in the revisions in case I do not want to read the transcriptions made automatically with Gong.

º It is practical to be able to have recommendations of everything that can be automated, this is practical to be able to make everything easier in the calls that are made with the clients and the revisions that are made to be able to monitor the quality of the conversation that the employee has adding also with the qualifications obtained with the KPI's.

Cons: º The transcripts are not accurate, this generates a bit of confusion when it comes to understanding what this platform is trying to say. This means that we always have a staff to validate all the information that Gong is providing, since without this there would always be confusion due to how deficient the automatic transcriptions that this platform sometimes has.

º I have a problem with the recordings of the calls, I like that they are configured automatically, without the need for me to select to record the calls, but I realize that when I go to review the recordings the voice of the Gong is repeated, as if it was an echo. This is a bit annoying since reviewing the recordings I cannot concentrate on what the other person is saying since the echo makes it difficult to understand the communication that took place with this platform.

º It would be nice if the listening options were improved when being on the call, I would like it to have noise elimination so as not to record the parts where the client is breathing but only when he is speaking, this avoids annoying noises. Also, as I said before, the Gong echo is annoying, so I would like it to have the ability to eliminate echoes both for the client and for this platform and thus have a clean recording when obtaining those audios for the audit.

º I would like it to have KPIs with which to measure the performance of different aspects and thus be able to make decisions regarding those results obtained in order to improve the aspects that are failing in relation to the scores obtained.

º Could improve the classification system of the call records, sometimes it is difficult to have all that badly accommodated when wanting to determine what the call that the clients have made was for. Another thing is the way to use this function to make it easier as it is sometimes confusing for new users.

Overall: I have been able to achieve increased sales thanks to the empowerment the employee receives by being able to get feedback from professionals around improving communication when on a call with customers. I can better understand from a third-person point of view how the call went thanks to the recordings obtained, as well as being able to understand if the solutions are effective and satisfy the concerns that customers have when calling our company, thanks to the fact that I can detail read or listen to all the calls and be able to draw conclusions from everything that has happened during the call.

Pros: #1- It helps to collect useful information to boost our sales.
#2- Easy to configure with CRM.
#3- Help manage client issues in real-time. With instant feedback.

Cons: #1- We had an overall positive experience with it.

Overall: It helps our sales and marketing department to collect feedback from customers. Overall we had a positive experience with Gong.io.