FormStory

Fix the biggest leak in your funnel. Why do LeadForms convert better? LeadForms incorporate 58+ form design best practices, proven to increase usability and completion rates – from asking questions over multiple steps, to sizing fields to the average adult finger pad size. Average uplift in leads: +212%. Start with one of 50+ easily customizable templates. Choose from a selection of LeadForm templates, each with 58+ form design best practices built-in. Make it your own by adjusting the look and feel to match your branding in our easy-to-use drag and drop editor. Everything you need to launch interactive, intelligent, intuitive forms. Customize your LeadForm to match your brand in a drag and drop builder. Show or hide questions based on someone's previous answers. Works on any CMS, from WordPress & Squarespace to Magento. Understand your leads and opportunities with built-in analytics. Proven to increase conversion rates by up to 200%.

Cognito Forms is a powerful form builder that enables users to create, manage, and automate their data collection process. Build your form in minutes with drag-and-drop form fields, templates, and AI form builder. Cognito Forms has advanced features like calculations, conditional logic, repeating sections, Lookup fields, custom branding, and data encryption. Power your complex business processes with Workflow Automation. You can set up conditional logic rules to automate and document approvals, signatures, payments, and other repetitive tasks requiring user input in your workflow. With email notifications and automatically assigned Workflow Tasks, you can bring the right people in at the right time. Overall, Cognito Forms delivers a powerful yet approachable solution for anyone looking to streamline data collection and automate workflows. Its advanced features, user-friendly design, and flexible pricing make it a valuable tool for businesses, teams, and solo entrepreneurs.